Книги автора:
Steve Cone
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Steal These Ideas!. Marketing Secrets That Will Make You a Star
The marketer's guide to standing out from the crowd and connecting with consumers As advertisements become more ubiquitous online and off, the struggle to really capture a customer's attention is heat... Подробнее000
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Steal These Ideas!. Marketing Secrets That Will Make You a Star
Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Ste... Подробнее000
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Powerlines. Words That Sell Brands, Grip Fans, and Sometimes Change History
Powerlines, the exceptional slogans that people remember long after the campaign ends, stand out from the barrage of marketing messages consumers face each day. A product, service, company, candidate,... Подробнее000
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