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Neil Z. Stern

Winning At Retail. Developing a Sustained Model for Retail Success
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Praise for Winning At Retail «Winning at Retail offers the most effective strategies available for retailers. At McDonald's, the 'Quick-EST' model is …
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Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
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An introduction to greentailing and the five other biggest trends in the retail business In their newest book on retailing, authors Stern and Ander ex…
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