HARVEST. The hidden neuroscience of control. Vol. 1
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It all begins with sowing. In early childhood, while the mental soil is soft and readily accepts any seed, basic programs are implanted in a person: what is good and what is bad, who is one of us and who is not, what to desire and what to be ashamed of. Then comes the time for germination and selection. The younger generation is forced through the filters of school and the system, mercilessly rejecting anything that doesn’t fit the system’s framework — anything original and vibrant. The entire selection process is subordinated to one goal: to form a safe mass incapable of free thinking and, consequently, the expression of personal opinion. Then comes the feeding: the adult is fed a strictly prescribed diet of news, advertising, entertainment, and chemicals. The goal is to guide growth in a given direction and ensure that no one exceeds the established limit. After this, the subject’s long milking begins: day after day, resources are squeezed out of them: attention, energy, and money — in exchange for the illusion that they are spending them on themselves. In due course, everything accumulated over life goes upward, into someone else’s bins, then the dried straw is disposed of from the field, making way for a new crop. Throughout these stages, the ear of corn is convinced that its growth is the result of free will. This unwavering, blind faith is the essence and perfection of the Harvest. A slave who understands his situation is dangerous, and sooner or later will rebel. One who believes he is a free farmer on his own land is safe, grateful, and productive for the rest of his days.
Here you have the right to interrupt me. What is this, you ask, a conspiracy theory? Are dark figures in robes sitting somewhere in a bunker, pulling your strings personally, one by one? No. Unfortunately, it’s much worse. A conspiracy can be uncovered, the guilty punished, and then we can breathe a sigh of relief. There’s essentially nothing to expose here: the mechanism works perfectly well without secret agreements or a handful of obvious villains. Everything described has long been obvious, demonstrated through films, books, open patents, and publications. But all this material is often presented as phantasmagoria or conspiracy theories. Shown, swallowed, means agreed. The system constitutes an autonomous, self-reproducing mechanism in which almost no one sees the whole picture. Most of those who turn its gears are themselves doomed to rotate on strictly defined axes, sincerely believing that they bring good and light to people. A teacher who instills a program of obedience in a child is not a villain — he himself was trained in exactly the same way as a child. A journalist churning out morning content to fuel mass psychosis is also not a member of a secret lodge; he himself is deeply intoxicated by this anxiety and simmers within it around the clock. Maintaining this structure doesn’t require a single malicious intent. It’s enough that each resident blindly plays their small role, oblivious to the larger picture, and the sum of their efforts gives birth to something that none of them individually intended. There’s no one to blame here, by and large. But understanding is essential. This book wasn’t written to gather a torch-wielding crowd to find the guilty. This text is a step-by-step analysis of an algorithm with a vast historical background, shaped by trial and error, like any craft. You know its previous versions from textbooks: classic slavery, serfdom, the convoy, and the whip. All of them proved ineffective — when a prisoner sees his shackles, he’s sooner or later able to break them. Rebellion always leads to losses and troubles.
Each subsequent system update became more sophisticated than the previous one, until those very shackles had migrated from the wrists and ankles to the very head, where they were no longer visible and there was essentially nothing to tear. The current farm is far from the first, or even the second, attempt. It is a centuries-old, nearly flawless version, in which an overseer with a whip is simply unnecessary. Each person voluntarily accepted the role of a guard, becoming a vigilant guardian of their own cage. Who and how perfected this machine, and why this architect can wait for centuries without fussing, is detailed in the second volume. Accept it as a fact: this is a structure honed over millennia. To treat it as a random glitch is to lose without even entering the game. This structure has depth, layers, and functions on several levels simultaneously. That is why it is so difficult to notice and so easy to dismiss. Discover one detail — it’ll be called a coincidence. Two — it’ll be written off as hallucination. The average person can’t grasp six levels in their head, and therein lies their vulnerability: the mechanism’s strength lies in its synchronicity, when the layers simultaneously support each other. Therefore, I will lead you through the floors from top to bottom, from the most visible to the hidden. Follow this path to the end, without hasty belief or denial. You will judge on the last page.
The first floor is the herd. How millions of unique people, each with their own destiny and personal pain, are shaped into a single, obedient mass, wandering the streets like a flock on a mountainside. And why this crowd wholeheartedly accepts the imposed route as their own free choice. The second floor is attention. How your most precious and irreplaceable resource, more valuable than oil and gold, is brazenly taken from you and distilled into energy that powers someone else’s structure, while you firmly believe you’re simply relaxing, scrolling through Instagram or TikTok before bed. The third floor is fear. How, through wave action, frequencies, sound, and light, a person is pumped with background anxiety, keeping them in constant defense mode and leaving them with no strength to raise their head and look around. The fourth floor is biochemistry. An analysis of how what you eat, drink, and inhale every day introduces substances into your bloodstream that directly affect your state, mood, and willpower, turning you into a lifelong client of pharmaceutical giants selling remedies for the ailments they themselves create. The fifth floor is language, where linguistic coding occurs. How, with a single substituted word, the boundaries of what is permissible are written within you in such a way that entire areas of knowledge are erased, making them physically inaccessible, while you are unaware of their existence and that you are not authorized to access them. And the sixth floor, the foundation of the entire structure, is the false self. That very model, formed from other people’s programs, which you have been accustomed to calling yourself since birth, and which the system pulls like convenient levers, precisely because it has nothing to cling to in you that is real and alive.
To make sure this doesn’t remain empty demagoguery, live a weekday with me and see how all six floors work simultaneously, giving you not a moment’s peace. The alarm clock abruptly jolts you awake, and your body’s first reaction, even before your eyes open, is to reach for your phone. The feed is already milking your attention while you lie motionless in bed. Along the way, you merge with the general flow of people hurrying step by step, automatically taking on the form of a herd. Disturbing news is broadcast nonstop from headphones and smartphones: disasters, wars, terrorist attacks, and market declines. "Be on guard" is repeated from everywhere, and your body goes into a state of permanent biological stress. At lunch, you load yourself with fuel that is guaranteed to correct your state by evening, finally severing cause and effect. And more than that, you operate with other people’s words, whose meaning has long been replaced, and therefore cannot properly name what you yourself feel. And underneath it all, from morning until night, that same "I" spins reliably — a set of alien programs, pulled by strings all day by advertising, the boss, social media, and family. And obediently delivers the ordered reactions, sincerely believing them to be its own. Here are six rails along which you are enthusiastically rolled from reveille to lights out. And not once during the entire day have you doubted that you are in control of the train and heading where you want. Welcome to the farm! No reptilians or mysticism. And not a single overseer around.
All six floors, as you’ll see by the end of the book, have one thing in common: substitution. A fake is systematically planted everywhere in the place of the real thing. It completely replicates the original image, and through this substitution, all resources are drained from the host. This is the conclusion of the last chapter, and I won’t get ahead of myself, so as not to deprive you of the pleasure of reaching it yourself. I’ll just say that the substitution, once uncovered in one layer, automatically becomes recognizable in all the others. This recognition is your main hope and your only weapon. But first, you need to avoid two mental traps that most newcomers fall into. The first is paranoia and conspiracy theories: all is lost, the world is ruled by reptiles, Masons, bunker stories, there is no escape, all that’s left is to hide in corners and wait for the end. Fear is an excellent systemic fuse. Paralyzed by it, the individual automatically huddles with the herd, trying to find the illusion of safety — doing exactly what was expected of him. The second dead end is the opposite and no less marketable — toxic positivism: don’t think about the bad, vibrate high, the universe is love, and whoever sees a problem either attracts it or is simply paranoid. This dead end is more dangerous than the first: it tells you to close your eyes to the fire and smile falsely. And while the corners of your lips are taut, you are being calmly reaped. The truth, as it should be, lies precisely in the middle, on the narrow path. The point is to see the mechanism clearly, without panic or rosy intoxication, and calmly do your job. The awakening we’re talking about here can’t be called a flash of blissful light or a soaring above the bustle. It is a sober, unclouded view of what is, and a willingness to work with it. Less poetry, more clarity. To wake up is simply to stop sleeping. But this "mere" turns your entire life upside down.
Why is this book being published now? We live at a turning point in time, the juncture of great historical cycles, when the old world is collapsing with a crash, and the new reality has not yet arrived. During such rare intervals, the false no longer has anything to cling to and collapses on its own, revealing what has been hidden for centuries. Previously, such shifts occurred once a millennium, and entire generations lived out their lives without experiencing anything. We were born at the completion of both major and minor programs — a topic I explored in detail in my book, "Transition: A Chronicle of a New Time". This phase brings colossal stress, but also a rare opportunity; it is during such periods that all that is hidden becomes clear to those willing not just to look, but to see. This book is an attempt to take advantage of the gap while it remains ajar. After all, the floodgates will soon close.
Since we’re talking about stakes, without them, it’s unclear why this game was even created. Of all the living things on this Earth, only our species is capable of something beyond desire; it’s capable of dreaming, believing in its own vision of the future, and setting goals beyond mere survival. Only we possess that divine spark of intelligence, for which, in essence, everything was conceived. Humans were conceived as co-workers — those capable of consciously participating in the structure of the world, not as spineless ears of corn in someone else’s field. The entire mechanics of the harvest are essentially designed to intercept this power: to steal our greatest gift and turn the co-creator into obedient raw material. The system reset is so critical because, at the moment of reset, you will be asked in all seriousness: has the consciousness of the species awakened or has it slept through its allotted time? Has humanity truly emerged as a sentient being or has it been decimated like a failed crop? This is the real scale of what we’ll be discussing next, and each of us, whether we want to or not, is obligated to take the exam in person. The book you’ve opened is your cheat sheet, helping you get to the heart of the matter instead of blindly copying prepared answers.
Before we descend, let’s agree on the rules of perception. This will determine whether the book will remain a forgotten piece of information by morning, or whether it will do for you what it was written for. Read every sentence thoughtfully. You can’t just "swallow" it in an evening, just ticking off a box and moving on to the next one. Stop after each statement and test your hypotheses on yourself: is this true in your life? The only tool that transforms what you read into insight is that very attention for which the world is waging a massive war. And right now, as you read this, you are deciding who to give it to: social media, which milks you, or the lines that are trying to awaken you.
Our journey begins. I suggest we go down to the first floor, where living people are turned into cattle.
Chapter I. Philosophy of the Crowd
"You ask what should be avoided most of all? Crowds".
Seneca (Letter VII)
Imagine rush hour in any major city in the world. Millions of people dressed in nearly identical clothes, all within a narrow range of colors. The current season’s crowd emerges from the metro and follows one another in unison. The topics of their conversation are born from the agenda that has been broadcast on the news feeds since the morning. Their emotional reactions are also strikingly synchronized, with identical waves of indignation, anxiety, and, occasionally, brief bursts of inspiration. They respond to common stimuli like thousands of tuning forks tuned to the same frequency. At such moments, people, each with their own biography, fate, and character, sound like a well-coordinated instrument. At the same time, each of them sincerely believes that they are acting of their own free will. This is the victory of the system: those controlled sincerely believe that they are free. This phenomenon is called synchronization, and it is ubiquitous in nature. From the standpoint of energy conservation, everything is quite logical, because synchronized systems consume fewer resources. Physics also has a downside. If a number of precisely tuned oscillatory systems are placed in the same environment, then when an external signal appears, they, without even noticing, begin to adapt to it.
Let me give you an example from nature to make the synchronization device clear. Have you ever observed a flock of sheep in real life? I’m not talking about a documentary where the camera chose the right angle for you. I’m asking about "live" observation, when a hundred animals move as if they were a single organism? If you have, you’ve probably noticed one thing.
A remarkable feature. Not a single animal in the flock makes independent decisions… It’s enough for one sheep to change direction, and immediately a wave of the others begins moving in a similar direction. And not a single one of them stops to ask itself, "Should I go the other way?" Their nervous system reacts to the movements of their neighbors faster than individual perception can even kick in. This is a survival program formed and honed over millions of years of evolution. Sheep have poor eyesight, but they are highly sensitive to the movements of their neighbors. If the one standing next to me moves, it means they’ve noticed something I haven’t, and I must follow without asking unnecessary questions. There’s no time to think; the predator doesn’t wait. This, undoubtedly, is a profound natural blessing. And when you watch a flock moving along a mountainside in a single, flowing mass, it’s truly beautiful. Only humans, unlike animals, have a prefrontal cortex. Thanks to her, we can ask ourselves: "Do I really want to go where everyone else is going now?" This is the fine line separating humans from the rest of the living world, and it is to preserve it that this entire work was written.
Before moving on, it’s worth dwelling on one detail. First, we need to learn to distinguish between two different phenomena that may appear similar on the surface, but are fundamentally opposed. The first type of collective is made up of people united by a need to belong. Their synchronization is driven by an external stimulus — fear. This includes what’s widely broadcast in the media and dictated by fashion, and the presence of authority. A person within such a group reflexively responds to the movement of a neighbor. Should he run, everyone else will rush after him. This is a collective in which consciousness is dormant, and decisions are made for a person by a wave passing through their nervous system. I call this controlled mass a crowd. The second type of group is structured completely differently. Here, a team is formed. Imagine a medical team in an intensive care unit, each member knowing their role. Or a sports team, where interaction is dictated by a common goal that brings people together. Within this circle, everyone sees a common task, but no one loses their identity. In this case, synchronization is born from a collective vision, a common cause, the presence of meanings and ideas. The difference between the two systems depends on the processes occurring within each participant. The driving force of a crowd is shared fear. Within a team, a golden mean is formed, and everyone adds their contribution to the whole. The idea of the book you are holding in your hands is unification. That natural part of our existence, without which humans as a biological species would have long since ceased to exist. This work is, among other things, about inversion, that very substitution in which the image of "we" is used by the "farm" to achieve "dirty goals". We must understand how true conciliarity, cooperative work, and the family field — essentially everything that enables a person to grow and develop — have been replaced by a synthetic belonging within which a living being gives itself completely, receiving nothing in return except illusion. The ability to distinguish between these two forms is the task of everyone who reads this work.
Before we move on to the mechanics and the structure of crowd philosophy, let’s turn to a classic. On September 28, 1659, a man named Robinson Crusoe was washed ashore on an island, where he spent 28 years, 2 months, and 90 days of his life. He lived exactly 25 years in complete solitude, until he met Friday, with whom he remained on the island for another three years. Before this fateful encounter, he managed to build a goat pen out of poles. Defoe described this mechanics in just three pages of his novel.
On February 28, 1815, sailor Edmond Dantès was falsely accused and imprisoned in solitary confinement at the Château d’If, on an island in the Mediterranean. He was 19 years old at the time, and had spent 14 years in captivity. In his seventh year of confinement, he met an abbot, who spent nearly eight more years tutoring him. The abbot knew nine languages, mathematics, history, chemistry, and military affairs, and was well-versed in the politics of European courts. An illiterate cabin boy entered the cell, and 14 years later, a man emerged for whom the entire European social scene was a complete chess game. It was these years that turned the cabin boy into a Monte Cristo.
A young man of 23, a former student named Rodion Romanovich, in June 1865, in the sweltering St. Petersburg air, influenced by magazines he’d read and his own vanity, developed a certain theory. It divided people into two camps: the trembling creature and the entitled. And to test which category he belonged to, he took an axe and went to an old woman. He was an intelligent, well-read man, even kind in small ways. He wept over the drunkards on the street and gave his last money to Marmeladov’s widow. After which, seven years of hard labor in Siberia awaited him. In the long silence of hard labor, he realized for the first time that his entire theory, "having the right," for which he had hacked two women to death, was built on what he had been told by magazines, conversations in a tavern, and the very atmosphere of the capital, where certain thoughts floated in the air and settled in the heads of young people. They had no idea that these thoughts weren’t theirs at all. Dostoevsky spent three months on this epilogue and rewrote it four times. Raskolnikov explains nothing in it. He simply sits on the bank of a Siberian river and looks at the water. By chapter 28, the reader suddenly realizes that the previous 500 pages of the book, with two murdered women, a "schizophrenic" theory, and excruciating suffering, was a story about how a person is capable of committing murder, sincerely believing that it was his own thought…
Now imagine a scene from our time. You’re strolling through the park or dining in a restaurant. Notice the couples at the adjacent tables. They’re sitting next to each other, but each is looking at their own hands, at that same smartphone from which an endless feed of strangers and their stories pours. Between these seemingly loving couples lies a thousand light years. Now try to connect these four stories into a single whole. Robinson, Dantes, and Raskolnikov were cut off from their familiar surroundings, and this led to each of them coming to an epiphany. And then there’s our contemporary. He’s immersed in the environment to the very top of his head. He’s simply unable to see what the other three saw. He doesn’t even see the one sitting across from him…
This is the main theme, to which we will return more than once.
The ability to see clearly is potentially available to everyone. But its development is only possible if a person allows themselves to step outside their usual environment. Sometimes this happens through a catastrophe or a long journey. Sometimes, a single day in the woods without a phone is enough to bring profound insights. Other times, a serious illness can strike, leading to a complete reassessment of values. And only rarely does this conscious departure occur, through a week of silence and complete isolation from society. Whatever path you choose, sooner or later it opens "vision". Before we turn to neurobiology, experiments, and physics, answer honestly, which of these four categories do you fall into?
Let’s examine two key concepts — evolution and instinct — that will be frequently encountered here. It’s important to agree right away on the meaning I’ll be using them. These two concepts are worn beyond recognition. They’re used carelessly in everyday life and popular literature. Therefore, they must first be restored to their original meaning, otherwise everything else discussed in this book will be left hanging in the air. The word "evolution" is firmly attached to Darwinian theory. It creates the impression that humans descended from apes through random mutations and natural selection, and thus, over millions of years, gradually evolved into the creatures we are today. This hypothesis is presented as fact, yet Darwin himself, at the end of his life, admitted in letters that the vertebrate eye has a structure of such complexity that it cannot explain its origin by natural selection alone. The often-rumored "intermediate links" discovered were either hoaxes, as with Piltdown Man, or were interpreted based on the principle of "I see what I want to see". The prefrontal cortex appeared in humans immediately. In chimpanzees, supposedly our closest relatives, the frontal lobe is structured differently and does not perform the functions characteristic of humans. So where is the intermediate frontal lobe? It does not exist and never has, neither in fossil material nor among existing species. Humans received their appearance, speech, and conscience as a natural program. Who exactly programmed this program is another question. The Creator, the Supreme Intelligence, call it what you will. What is important is that the Darwinian hypothesis is not the only one. It has not been proven, and by no means the most plausible. At the same time, "evolution" itself means development, the transition from one form to another, more complex one. A child evolves in the womb over nine months. Intelligence, language, and an entire civilization develop. Wherever there is a timeline, there is evolution. And this word existed long before Darwin. When I talk about evolution, I mean its broad meaning, namely, the gradual maturation and formation. When I say that the prefrontal cortex is the latest part of the brain to develop, I mean that in a newborn child, it develops longer than other structures, and is fully formed only by age 25. Therefore, this area is the most vulnerable; it is the first to shut down under stress. This is a medical fact that does not depend on how sophisticated we try to explain human origins. In the biological sense, instinct is an innate program, initially hardwired into the subconscious. A hedgehog has an instinct to curl up, a spider to spin a web. Humans are also endowed with innate programs, and it would be a mistake to deny them. The most well-known of these is the "fight, flight, freeze" response, which is triggered by a real physical threat. If a loud sound suddenly sounds outside your window, your body will automatically shrink before your consciousness kicks in, and before you can even process what just happened. This is the expression of the basic instinct of self-preservation, and in humans, it works exactly the same way as in any other animal. There are other innate reactions, too, including the sucking reflex in newborns, the pulling of a hand away from a fire, the gag reflex, and so on. But a significant portion of the phenomena referred to in everyday life and popular literature as "instincts" are not actually related to them. The herd instinct, the instinct of belonging. The instinct for procreation in the area that concerns partner selection. The maternal instinct, and even what is called the instinct for self-preservation, when a person avoids social condemnation, loss of status, an unfamiliar country, or a new experience — these are simply programs. A person can overcome a true biological instinct only through a conscious effort of will in a situation of real danger. This is how a firefighter overcomes fear and enters a burning house, or a mother throws herself under the wheels of a speeding car for her child. But those programs that skillfully disguise themselves as instincts are structured differently; they can be turned off or completely rewritten. For example, a person can change the program "live like everyone else". And this is precisely the main goal of the entire book. You learn to discern where you are guided by instinct, which is capable of keeping you alive, and where a program operates that, on the contrary, prevents you from living. All manipulation of people is built precisely on these programs, on those very same imaginary "instincts," which are in fact learned behavior patterns. The whole trick of the system’s influence is to convince a person that their program is their instinct, and therefore cannot be changed. A person has a built-in program, thanks to which they became human, which distinguishes them from simply intelligent animals. This consists of the ability to see the structure behind events and distinguish truth from falsehood. Therefore, I want to turn to something that each of you possesses, and which, as paradoxical as it may sound, almost no one uses for its intended purpose. As you have probably already guessed, we will talk about the brain. It is a very specific, measurable organ weighing 1300–1400 grams, located inside your skull. And absolutely everything that makes control possible begins and ends right here, in a biological device that consumes 20 % of the body’s total energy while accounting for 2 % of its mass. So voracious, capricious, ingenious, and at the same time astonishingly easy to deceive — the brain. Its genius is more often directed toward survival than toward the search for truth. The human "receiver" contains about 100 billion neurons, and each of them is connected to millions of others through synaptic connections. The total number of such connections reaches about 100 trillion, which is more than the number of stars in our galaxy, the Milky Way. Such a colossal computing system, which any supercomputer would envy, is controlled by a handful of chemicals — neurotransmitters. These molecules are so simple that the formula for each of them can be written on an ordinary napkin. These include dopamine, serotonin, cortisol, oxytocin, adrenaline, and endorphins. Each of you possesses these six keys that unlock the door to understanding your own behavior. And whoever knows how to steer your brain in the right direction gains absolute power over you. It doesn’t matter whether you know them personally: your puppeteer might not even be a person, but a banal, dispassionate algorithm on a digital platform. The ratio of these molecules at any given moment determines everything you do, including the decisions you tend to consider "free."