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Leave the old paradigm behind and start safeguarding your portfolio Short Selling with the O'Neil Disciples is a guide to optimizing investment perfor…

Navigate options markets and bring in the profits Thinking about trading options, but not sure where to start? This new edition of Trading Options For…

Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer se…

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, St…

Youth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…

Your easy-to-follow primer on the exciting world of import/export With an increased focus on global trade, this new edition of Import/Export Kit For D…

Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and …

Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer se…

McKinsey & Company's #1 best-selling guide to corporate valuation, now in its sixth edition Valuation is the single best guide of its kind, helping fi…

Youth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…

Your easy-to-follow primer on the exciting world of import/export With an increased focus on global trade, this new edition of Import/Export Kit For D…

Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and …

Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales appr…

McKinsey & Company's #1 best-selling guide to corporate valuation, now in its sixth edition Valuation is the single best guide of its kind, helping fi…

A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience a…

The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketin…

The classic, bestselling marketing guide, updated for the digital era Marketing For Dummies, 5th Edition is the ultimate handbook for boosting your bu…

Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales appr…

Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological ch…

A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience a…

The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketin…

Save time, save money, and grow your business with more effective CRM CRM For Dummies is the small business leader's guide to managing customer intera…

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of…

Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological ch…

EXPERT, DEPENDABLE FOREX COACHING—UPDATED TO KEEP YOU AHEAD IN AN EVOLVING MARKET The Forex Trading Course is the systematic guide aspiring traders ne…

Turn your hobby into revenue with an expertly-run Etsy shop Starting an Etsy Business For Dummies is the all-in-one resource for building your own suc…

A bear market may last for a week, a month or even a few years, but it can take only a day, an hour or even a few minutes for the value of an investme…

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of…

The Volatility Smile The Black-Scholes-Merton option model was the greatest innovation of 20th century finance, and remains the most widely applied th…

EXPERT, DEPENDABLE FOREX COACHING—UPDATED TO KEEP YOU AHEAD IN AN EVOLVING MARKET The Forex Trading Course is the systematic guide aspiring traders ne…

Turn your hobby into revenue with an expertly-run Etsy shop Starting an Etsy Business For Dummies is the all-in-one resource for building your own suc…

A bear market may last for a week, a month or even a few years, but it can take only a day, an hour or even a few minutes for the value of an investme…

Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged…

The Volatility Smile The Black-Scholes-Merton option model was the greatest innovation of 20th century finance, and remains the most widely applied th…

Customer Loyalty Isn't Enough—Grow Your Share of Wallet The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for sha…

Talk to anyone, anytime, about anything – with confidence. How to Talk to Absolutely Anyone is your personal handbook for stepping up your communicati…

A new data-driven approach to building customer relationships that fuel sustainable business growth Igniting Customer Connections explores how organiz…

Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged…

Named one of Fortune Magazine’s “5 Best Business Books” in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas…

Customer Loyalty Isn't Enough—Grow Your Share of Wallet The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for sha…

Talk to anyone, anytime, about anything – with confidence. How to Talk to Absolutely Anyone is your personal handbook for stepping up your communicati…

A new data-driven approach to building customer relationships that fuel sustainable business growth Igniting Customer Connections explores how organiz…

UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, St…

Named one of Fortune Magazine’s “5 Best Business Books” in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas…

Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for orga…