Управление бизнесом

Foreword by Mike Krzyzewski, Duke’s Men Basketball Coach A celebrated coach reveals the secrets to building a fierce competitor At age 26, Joanne P. M…

Your easy-to-follow primer on the exciting world of import/export With an increased focus on global trade, this new edition of Import/Export Kit For D…

How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strat…

An insightful look at the implementation of advanced analytics on human capital Human capital analytics, also known as human resources analytics or ta…

Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent…

IT Compliance and Controls offers a structured architectural approach, a 'blueprint in effect,' for new and seasoned executives and business professio…

The single biggest preoccupation of senior management of any listed company is its institutional investors. CEOs and CFOs on average spend around 40% …

Focusing on the future challenges companies face in being continously innovative, this book is based on a combination of world class talks given at th…

The best plan is useless without effective execution The future of business has become so unpredictable that your five-year plan may be irrelevant nex…

Merging theory and practice into a comprehensive, highly-anticipated text Corporate Finance continues its legacy as one of the most popular financial …

Ruthless is a candid exploration of the criminal subculture of Wall Street, and one of the first books to speak for the victims of the financial meltd…

Three decades ago competitiveness was unheard-of; today it has taken the world by storm. But what is it? And will it last? In Top Class Competitors St…

Praise for The Deciding Factor «Both companies and governments have made some poor decisions recently, and almost all would benefit from more fact-bas…

This book reviews both successful and unsuccessful mergers and acquisitions, exploring the reasons why so many fail to live up to expectations. An exp…

The Management Bible is the most comprehensive book on the topic of management available anywhere. It offers in-depth coverage of the entire range of …

Discover the four traits of the best performing, but least known, breakout firms in BRIC countries «Rough diamonds» are the best performing firms in t…

The concept of the Balanced Scorecard has become increasingly popular in the global business world as a tool for balancing business strategy with fina…

Outsourcing became fashionable in the late 1980s, came of age in the 1990s, and is now a normal part of corporate life. Written by well-known and resp…

An accessible, thoroughly engaging look at how the economy really works and its role in your everyday life Not surprisingly, regular people suddenly a…

Consulting For Dummies, 2nd Edition includes a reorganization and narrower focus of the topic, with new or updated information that delves into the sp…

The easy way to successfully run a profitable restaurant Millions of Americans dream of owning and running their own restaurant – because they want to…

A decade on from its birth, emotional intelligence is attracting more attention than ever before. Why? Because of its proven connection to performance…

A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based ap…

Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it b…

A compelling novel of business intrigue, suspense, and transformation from a critically acclaimed author In an exciting departure from his writing on …

The number-one issue for every entrepreneur is Money—getting money, raising money, convincing investors to give you money. Whether you are a start up,…

What people are saying about Discount Business Strategy: «Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growi…

Five years ago the world of agency communications turned upside down. Ogilvy introduced 360 degree thinking, Unilever formulated their ABC process, TB…

This new edition of the hugely successful Quantitative Financial Economics has been revised and updated to reflect the most recent theoretical and eco…

Crowds move markets and at major market turning points, the crowds are almost always wrong. When crowd sentiment is overwhelmingly positive or overwhe…

Praise for The Invisible Employee «A gem of a book . . . finding that workers who are recognized are more productive, have fewer on-the-job accidents,…

How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company con…

Revised for 2009 and beyond, The Black Book of Outsourcing is a comprehensive guide and directory for the evolving field of outsourcing, including exp…

An essential guide for putting workforce management systems to work for your business Showing you how to take your business from reactive to proactive…

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Te…

Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on giftin…

"In these economic times this book is more important than ever. A must-read for the leaders of today and tomorrow." Douglas R. Conant, president and c…

The official CAIA Level 1 curriculum book Alternative Investments: CAIA Level I, 3rd Edition is the curriculum book for the Chartered Alternative Inve…

The forex market is huge and offers tremendous trading opportunities. There are many different tools for analyzing the forex market. But what are the …

Building an analysis ecosystem for a smarter approach to intelligence Keith Carter's Actionable Intelligence: A Guide to Delivering Business Results w…

Книга "PR для бизнеса: Как строить репутацию" — это исчерпывающее руководство по всем аспектам управления бизнес-репутацией в современном мире. От пон…

An industry expert shows readers how to get the best return on investment from corporate events Corporate events and business entertaining are a major…

This book explores the future of the financial services industry, giving readers an idea of the kinds of institutions and services that will survive i…

A revolutionary way to describe business, xBML (extended Business Modelling Language) is an intuitive graphical language that unlocks the DNA of a cor…

Learn all you need to know about trading and forecasting with technical analysis Kase on Technical Analysis is the ultimate guide to forecasting and t…