Управление бизнесом

New-style job messages that get you in the door and on your way up From sparkling cover letters to six-word bios, a fresh bevy of job search letters h…

An overview of today's energy markets from a multi-commodity perspective As global warming takes center stage in the public and private sectors, new d…

A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational…

There's no dearth of books on the logistics of event planning, but not much has been published to address the legal and business issues that concern t…

This updated edition provides managers with a practical guide focused on the particular management needs for research and development in biotechnology…

An evidence-based organizational framework for exceptional analytics team results The Analytics Lifecycle Toolkit provides managers with a practical m…

In this lively and readable book, the authors argue that in recent years far too much has been made of customer satisfaction, and that this has come a…

By focusing on the human side as well as the intellectual dimensions of how economists work and think, this collection of interviews with top economis…

This handbook is a detailed exploration of the theories, policies, and issues stemming from the field of International Trade. Written by specialists i…

Organize customers, craft targeted messages, or host Hangouts with Google?s social network Google+ is Google's social network that has the social medi…

Capture customers and sales with social media commerce Social media commerce is a booming industry. By using social networks in the context of e-comme…

Is your company run by a team with no name? At the top of every organization chart lies a myth—that a Senior Management Team makes a company's critica…

Brings together leading thinking on issues of new professional practice and on the future of a sustainable built environment This book focuses on both…

Healthcare is changing, and data is the catalyst Data is taking over in a powerful way, and it's revolutionizing the healthcare industry. You have mor…

Insightful modelling of dynamic systems for better business strategy The business environment is constantly changing and organisations need the abilit…

Praise For Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation «In a sea of business books, Corporate Reputation is a beacon of l…

Что объединяет производителей аквариумов и сопутствующих товаров Tetra, систем контроля трубопроводов Rosen, пластмассовых подшипников Igus и поводков…

As international financial markets have become more complex, so has the regulatory system which oversees them. The Basel Committee is just one of a pl…

Today's communities—whether they are currently strong, or struggling to survive—face difficult challenges if they want to be tomorrow's healthy, vibra…

A guide to putting cognitive diversity to work Ever wonder what it is that makes two people click or clash? Or why some groups excel while others fumb…

A just-in-time guide for revamping distressed companies Drawn from the author's decades of experience advising, purchasing, and reviving distressed co…

Management has been one of the driving forces of the last century, indeed an idea and a language that colonized most other institutions, areas of huma…

Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Ma…

This book presents an approach to enterprise architecture, which enables corporations to achieve their business objectives faster. Focusing on the gov…

This book combines the fundamentals of finance with relevance and effectiveness. It allows for the practice of this subject and covers all the program…

The Australian small business owner's guide to making human resources easy More than 87 percent of Australian workplaces are small businesses employin…

Innovative ruptures of traditional boundaries in value chains are requiring companies to rethink how they go to market, what they need to own, what th…

В эпоху нестабильности и неопределенности бизнес сталкивается с многочисленными испытаниями. "Искусство антикризисных решений: Управление в турбулентн…

The history of consulting dates back to the original ‘intervention’ of the serpent in the Garden of Eden, and today's consultants have just as dubious…

As in previous editions of this popular text on cross-cultural management, students will find here an invaluable guide to key management theories, lin…

Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf-life of your com…

Innovation is the life blood of practically every organization. Innovation drives growth, development, and prosperity for many organizations and geogr…

Get the latest tweets, tools, tips, and techniques and kick-start your Twitter marketing campaign! As the fastest-growing social networking service wi…

Deliver a show-stopping interview performance Does the thought of interviewing for a new job send shivers down your spine? It doesn't have to! Whether…

The simple guide to managing your personal brand, a vital element of success in the professional world Personal Branding For Dummies, 2nd Edition, is …

«Товары и тренды: Искусство управления ассортиментом» — это уникальное руководство по искусству и науке управления ассортиментом в условиях стремитель…

Spanning everything from legal firms and architects to fundraisers and dentists, the professional services industry continues to experience spectacula…

Praise for Shared Services A Manager's Journey «In Shared Services: A Manager's Journey, Dan presents the real business cultural challenges along with…

Organization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that …

A Publication of the Society for Industrial and Organizational Psychology Praise for Strategy-Driven Talent Management «Silzer and Dowell's Strategy-D…

This collection of essays draws from over thirty years of work by noted economist Pranab Bardhan to address the inter-related themes of international …

Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Face…

This book provides an easy-to-follow roadmap for successfully implementing the Balanced Scorecard methodology in small- and medium-sized companies. Bu…

Это саммари – сокращенная версия книги Лизы Боделл «Убить компанию. Как покончить со статусом-кво и начать инновационную революцию». Только самые ценн…