Управление бизнесом

Learn to create a two-way dialog with customers with location-based services and smartphones Location-based services (LBS) have started to gain popula…

Add Facebook to your marketing plan—and watch your sales grow With 2 billion monthly active users across the world, Facebook has evolved into a commun…

A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the «MBA in a book» category, The …

A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational…

"The benefits Carrefour achieved have been substantially in excess of predictions. The Shared Service accounting centers enabled streamlined processes…

This ground-breaking text looks at the ways of integrating sustainability aspects into science and engineering. In providing an all-round sustainabili…

A detailed guide to financial market performance during financial crises With the financial markets seemingly careening from one crisis to another, it…

This book comes at a time when we are asking searching questions: How exactly do we earn the loyalty, trust and commitment of our people? How do we ba…

Everything you need to easily get a handle on economic indicators In today's volatile, often troubling economic landscape, there are myriad statistics…

This collection of essays draws from over thirty years of work by noted economist Pranab Bardhan to address the inter-related themes of international …

Discover analytical tools and practices to help improve the quality of risk management in government organizations Federal agencies increasingly recog…

Capture customers and sales with social media commerce Social media commerce is a booming industry. By using social networks in the context of e-comme…

Praise For Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation «In a sea of business books, Corporate Reputation is a beacon of l…

There's no dearth of books on the logistics of event planning, but not much has been published to address the legal and business issues that concern t…

Завершая основной блок аудиокниг Андрея Ващенко по теме «Управление изменениями», в этой седьмой части мы соберём воедино моменты, которые касаются де…

An evidence-based organizational framework for exceptional analytics team results The Analytics Lifecycle Toolkit provides managers with a practical m…

The Australian small business owner's guide to making human resources easy More than 87 percent of Australian workplaces are small businesses employin…

In this lively and readable book, the authors argue that in recent years far too much has been made of customer satisfaction, and that this has come a…

By focusing on the human side as well as the intellectual dimensions of how economists work and think, this collection of interviews with top economis…

От ведущего российского бизнес-практика, основателя «Ауди Центра Таганка» и ГК «АвтоСпецЦентр», лучшего менеджера «Ауди» в Европе по признанию концерн…

Praise for Handbook of Workplace Assessment «Wow—what a powerhouse group of authors and topics! This will be my go-to s ource for in-depth information…

Winner of the 2017 Most Promising New Textbook Award by Textbook & Academic Authors Association (TAA)! Practical guide to implementing Enterprise Risk…

Is your company run by a team with no name? At the top of every organization chart lies a myth—that a Senior Management Team makes a company's critica…

Brings together leading thinking on issues of new professional practice and on the future of a sustainable built environment This book focuses on both…

Properly researched and intelligently deployed, scenario planning is today’s most powerful tool for understanding and preparing for an uncertain futur…

Шестая часть серии аудиокниг Андрея Ващенко «Управление изменениями» посвящена стрессу, который является прямой реакцией на перемены. Также речь пойдё…

Sarbanes-Oxley and the Board of Directors is a practical, down-to-earth guide for board members. It covers everything from board basics to compliance …

Get the latest tweets, tools, tips, and techniques and kick-start your Twitter marketing campaign! As the fastest-growing social networking service wi…

As international financial markets have become more complex, so has the regulatory system which oversees them. The Basel Committee is just one of a pl…

The fast and easy way to understand and implement Six Sigma The world's largest and most profitable companies—including the likes of GE, Bank of Ameri…

Praise for The Handbook ofKnowledge-Based Coaching «Definitive, with extensive references and a commitment to connecting theory to practice in every c…

A just-in-time guide for revamping distressed companies Drawn from the author's decades of experience advising, purchasing, and reviving distressed co…

Management has been one of the driving forces of the last century, indeed an idea and a language that colonized most other institutions, areas of huma…

The easy way to ensure your business is prepared for anything If disaster struck, could your business continue to operate? It might be a fire, flood, …

Balanced scorecard is a widely recognised and accepted performance measurement tool that is currently used in thousands of organisations around the wo…

Автор книг-бестселлеров «Ген директора», «Бизнес по чуть-чуть» и «ГЕН команды» делится управленческим опытом, рассматривает способы вдохновить коллег,…

This text describes, analyses and synthesises a wide range of contemporary issues from research and practice in the field of individual and collective…

Innovative ruptures of traditional boundaries in value chains are requiring companies to rethink how they go to market, what they need to own, what th…

«Товары и тренды: Искусство управления ассортиментом» — это уникальное руководство по искусству и науке управления ассортиментом в условиях стремитель…

Fully updated with new information, including the latest changes to YouTube! If you're a marketer, consultant, or small business owner, this is the gu…

An up-to-date and comprehensive treatment of the fundamentals of scheduling theory, including recent advances and state-of-the-art topics Principles o…

Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf-life of your com…

Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Face…

Это аудио – сокращенная версия книги «Управление изменениями. Полное руководство по моделям, инструментам и техникам внедрения изменений в организации…