Управление бизнесом

Учебник содержит теоретический материал, контрольные вопросы и задачи по всем темам дисциплины «Экономика фирмы», включенным в программу обучения студ…

Организационная структура фирмы определяет ее состав и систему подчинения в общей иерархии управления фирмой. Фирмы могут состоять из одной хозяйствен…

McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how…

Книга поможет грамотно и профессионально ставить цели, разрабатывать модели управления качеством товародвижения, а также осуществлять его оценку качес…

The Bullish Thinking Guide for Managers serves as an educational tool for proactively dealing with emotional distress that may affect advisors in the …

A timely guide to profiting in markets dominated by high frequency trading and other computer driven strategies Strategies employing complex computer …

Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest for Global Dom…

Connect and engage across channels with the new customers Connect is the ultimate marketing guide to becoming more relevant, effective, and successful…

Successfully navigate the changing face of the CIO role Strategic Information Technology offers CIOs a handbook for engaging with the senior managemen…

The subject of personality has received increasing attention from industrial/organizational psychologists in both research and practice settings over …

CIOs spend more than $1.2 trillion on software and hardware each year. Partnering with the CIO looks at IT sales from the CIO’s perspective, revealing…

В учебном пособии представлены основы теории принятия решений, имитационные и агентно-ориентированной методологии, приводятся примеры решения практиче…

Ежедневно во всем мире проводится множество мероприятий: выставки, конференции, презентации, фестивали и т.д., — организация которых требует профессио…

The future of business technology This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kell…

There is an enormous amount of wasted potential within organizations today because most do not adequately tap in to the wealth of human capital availa…

Питер Г. Нортхаус – доктор наук, почетный профессор коммуникации в Университете Западного Мичигана. Автор многочисленных книг, консультант и лектор с …

Achieve brand success with smarter change management and seamless transformation Seamless is a guide for transforming your brand and heroically taking…

"How can I keep knowledge from walking out the door when employees leave?" This pressing question is insightfully answered in this landmark book. Oper…

A risk measurement and management framework that takes model risk seriously Most financial risk models assume the future will look like the past, but …

Praise For I Didn't See It Coming «In the fiercely competitive world of business, these authors learned how to play the game with skill and competence…

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use …

A comprehensive introduction to various numerical methods used in computational finance today Quantitative skills are a prerequisite for anyone workin…

Interviewing is one of the most effective ways to identify and attract employees who will be successful enough to stay. But few managers are adept at …

Use inbound principles to build and strengthen your company’s future We’re in a major shift in a fundamental aspect of how businesses grow, how buyers…

В книге комплексно раскрываются вопросы теории и практики информационного обеспечения управления современным предприятием. Наряду с описанием фундамен…

What people are saying about Discount Business Strategy: «Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growi…

This book is filled with the concepts, ideas, and practical suggestions that are needed for any manager to have at hand if he or she is a member or cr…

Mike Phipps and Colin Gautrey’s first book, 21 Dirty Tricks at Work, presented the most common political tactics used by individuals in the workplace.…

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Te…

The multinational corporate guide for thriving in the Asian marketplace Led by China and India, the rise of emerging Asia is transforming the structur…

В середине прошлого века в Советском Союзе родилось новое движение, получившее название – методология. Это движение сначала проявилось в виде Московск…

В книге рассматриваются туристско-рекреационные ресурсы и туристско-рекреационный потенциал России, география туристского спроса, рекреация и туристск…

THE PROJECT MANAGEMENT CLASSIC-REVISED AND EXPANDED Now Includes Downloadable Forms and Worksheets Projects are becoming the heart of business. This c…

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use …

The latest thinking, strategies, developments, and technologies to stay current in supply chain management Presenting the core concepts and techniques…

Основной целью учебника является отражение роли экономического анализа в управлении коммерческими организациями, в разработке теоретических положений …

The processes of modern clothing manufacture are explained here, alongside the equipment used. Latest developments are described as well as establishe…

В учебном пособии рассматриваются содержание и специфика рекламной и PR-деятельности гостиничного предприятия, связанные с особенностями развития рынк…

In this groundbreaking book, organizational effectiveness experts Edward Lawler and Christopher Worley show how organizations can be “built to change”…

Authors Clinton Longenecker, Greg Papp, and Timothy Stansfield reveal that all too often business organizations are defeated while the clock is still …

Написанная специалистом-производственником книга представляет собой руководство, включающее отработанный на практике комплекс методик, расчетов, схем,…

Garment assembly is fundamental to the creation of designs. This guide provides fashion students and designers with the knowledge of the techniques an…

Praise for Energy & Environmental Hedge Funds: The New Investment Paradigm «I highly recommend this book for those investors interested in energy and …