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Управление бизнесом

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Менеджмент устойчивого развития компании
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Монография посвящена проблемам повышения стабильности функционирования организаций в эпоху глобальных изменений и непредсказуемости социально-экономич…
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The 12 Week Year. Get More Done in 12 Weeks than Others Do in 12 Months
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The guide to shortening your execution cycle down from one year to twelve weeks Most organizations and individuals work in the context of annual goals…
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Pervasive Intelligence Now. Enabling Game-Changing Outcomes in the Age of Exponential Data
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This book looks at strategies to help companies become more intelligent, connected, and agile. It discusses how companies can define and measure high-…
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Guerrilla Marketing for Job Hunters 3.0. How to Stand Out from the Crowd and Tap Into the Hidden Job Market using Social Media and 999 other Tactics Today
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The latest strategies for job hunters revealed in this revised and updated edition This new Third Edition features the latest job-hunting strategies f…
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The Social Media MBA in Practice. An Essential Collection of Inspirational Case Studies to Influence your Social Media Strategy
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The inside information that marketers and social media practitioners have been dying to get their hands on… It seems like every day another self-appoi…
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Innovation Processes in Agro-Ecological Transitions in Developing Countries
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This book investigates the interactions between different shifts in innovation models. It underlines ecological conditions and production intensificat…
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The Game Changer. How to Use the Science of Motivation With the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen
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Use the science of motivation with the power of game design to unlock motivation and drive progress in your organisation. There are two conventional w…
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Professionell Präsentieren in den Natur- und Ingenieurwissenschaften
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Wenn Sie dieses Buch gelesen haben, werden Ihre Präsentationen anders aussehen als die Ihrer Kollegen. Bei der Vorbereitung werden Sie schneller zu ei…
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Value Optimization for Project and Performance Management
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Discover the proven process for maximizing the potential value of any project. Showing readers how to apply value optimization techniques to project a…
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Leadership Results. How to Create Adaptive Leaders and High-Performing Organisations for an Uncertain World
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A model for developing the leaders and delivering the leadership results the world needs Leadership Results explores the fall of traditional leadershi…
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Handbook of International Trade
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This second volume of the Handbook of International Trade focuses on the economic and legal analysis of international laws and institutions as they im…
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Risk Management and Financial Institutions
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The most complete, up to date guide to risk management in finance Risk Management and Financial Institutions explains all aspects of financial risk an…
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Consumer-Centric Category Management
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In some parts of the world, especially in developing markets, category management today remains a stretch goal – a new idea full of untapped potential…
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Управление инновационными преобразованиями. Аттестационные тесты с ответами
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Вниманию читателя представлен материал для тестирования остаточных знаний у студентов и итоговой/промежуточной аттестации учебной дисциплины «Инноваци…
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Above the Line. How to Create a Company Culture that Engages Employees, Delights Customers and Delivers Results
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Position your organisation's culture to attain new heights Above the Line: How to Create a Company Culture that Engages Employees, Delights Customers …
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Win the Game of Googleopoly. Unlocking the Secret Strategy of Search Engines
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Rank higher in search results with this guide to SEO and content building supremacy Google is not only the number one search engine in the world, it i…
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От Великой стены до Уолл-стрит. География бизнеса и культуры
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Вэй Янь родился в Китае, вырос в Гонконге, много лет «просидел на двух стульях», работая в крупнейших финансовых компаниях Азии и США. Обобщая свой оп…
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The Entrepreneur. 25 Golden Rules for the Global Business Manager
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Written in a lively and practical style that will be of great interest to budding and blooming entrepreneurs. The rules covered in this book are appli…
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Clash of the Generations. Managing the New Workplace Reality
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Case studies and strategies for more effective multi-generational management Clash of the Generations explores this new and increasingly common workpl…
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География туризма
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Основными задачами учебника является формирование представлений о мировых туристских ресурсах, изучение туристского потенциала Российской Федерации и …
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Science, Technology and Innovation Culture
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We are facing unprecedented challenges today. For many of us, innovation would be our last hope. But how can it be done? Is it enough to bet on the sc…
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Unequaled. Tips for Building a Successful Career through Emotional Intelligence
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The real secret to career success and what it takes to get ahead is EQ UNEQUALED is the client service professional's guide to getting ahead and achie…
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The Little Book of Economics. How the Economy Works in the Real World
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An accessible, thoroughly engaging look at how the economy really works and its role in your everyday life Not surprisingly, regular people suddenly a…
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Doing Good By Doing Good. Why Creating Shared Value is the Key to Powering Business Growth and Innovation
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Bring the heart of your company into the community with effective CSR Doing Good by Doing Good shows companies how to improve the bottom line by imple…
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Writing Business Bids and Proposals For Dummies
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Develop a winning business proposal Plan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on b…
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Retrofitting the Built Environment
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The physical upgrading of the existing domestic and industrial building stock to improve energy performance is an essential part of a transition to a …
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How To Be Great At Doing Good
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Get ready to question everything you’ve been told about charity, and to find out how you can truly succeed at making the world a better place. Many of…
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Business at the Speed of Now. Fire Up Your People, Thrill Your Customers, and Crush Your Competitors
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A technology-enabled management philosophy to accelerate your organization Business at the Speed of Now delivers a new real-time management philosophy…
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Everywhere. Comprehensive Digital Business Strategy for the Social Media Era
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Put digital business strategy at the center of your business Welcome to the social media age. Although its impact was first felt in the marketing depa…
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Beyond Governance
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Following a series of corporate scandals, legislators have company executives in their sights, and are arming themselves with ever-greater regulatory …
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Profit Driven Business Analytics. A Practitioner's Guide to Transforming Big Data into Added Value
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Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing th…
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Современный стратегический анализ
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Обновленное издание одного из наиболее известных трудов в мире по стратегическому анализу. Роберт Грант знакомит читателей с концепциями, основами и м…
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Laddering. Unlocking the Potential of Consumer Behavior
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Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no…
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Cause Marketing For Dummies
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Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a n…
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Starting a Home Business For Dummies
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How would you like to work for yourself in your own home? Sounds good right? The commute would be a breeze. Starting a small business from home can me…
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The Fearless Organization. Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth
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Conquer the most essential adaptation to the knowledge economy Psychological Safety at Work: How to Ensure Learning and Innovation in the Knowledge Ec…
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Building an Innovative Learning Organization. A Framework to Build a Smarter Workforce, Adapt to Change, and Drive Growth
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Institute a culture of learning to boost organizational performance and agility What makes organizations successful? Today, most successful companies …
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Running a Restaurant For Dummies
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The easy way to successfully run a profitable restaurant Millions of Americans dream of owning and running their own restaurant – because they want to…
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Demand-Driven Forecasting. A Structured Approach to Forecasting
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An updated new edition of the comprehensive guide to better business forecasting Many companies still look at quantitative forecasting methods with su…
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The Manager's Guide to Systems Practice. Making Sense of Complex Problems
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This book is an ideal resource on the subject of systems practice for busy managers whose time is scarce. It provides a rapid introduction to straight…
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Forex Analysis and Trading. Effective Top-Down Strategies Combining Fundamental, Position, and Technical Analyses
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The forex market is huge and offers tremendous trading opportunities. There are many different tools for analyzing the forex market. But what are the …
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Lean Six Sigma For Dummies
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Maximise the quality and efficiency of your organisation with Lean Six Sigma Are you looking to make your organisation more effective and productive? …
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Getting Started in Currency Trading. Winning in Today's Market
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The definitive introduction to FOREX trading Getting Started in Currency Trading, Fourth Edition is both an introduction and a reference manual for be…
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