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The Marketer's Handbook. Reassessing Marketing Techniques for Modern Business
This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, contextual…
ПодробнееThe Never Cold Call Again Online Playbook. The Definitive Guide to Internet Marketing Success
An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas…
ПодробнееThe Relationship Edge. The Key to Strategic Influence and Selling Success
Get a practical, actionable, three-step process to build and leverage important relationships Most people know instinctively how to build positive, lo…
ПодробнееThe Certifiable Salesperson. The Ultimate Guide to Help Any Salesperson Go Crazy with Unprecedented Sales!
"If you are a salesperson, you will find yourself in this book. Treat it like your road map to success and you will be a professional salesperson." – …
ПодробнееЖесткие переговоры, или Просто о сложном
Жесткие переговоры – Манипуляции, давление, блеф, обман. Использование этих приемов против Вас говорит о том, что противник готовился к переговорам и …
ПодробнееMastering the Complex Sale. How to Compete and Win When the Stakes are High!
Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive …
ПодробнееSelling For Dummies
Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay …
ПодробнееМетод волка с Уолл-стрит: Откровения лучшего продавца в мире
Лучший продавец в мире Джордан Белфорт раскрывает свою стратегию и дает пошаговую инструкцию по освоению той самой системы, которая позволила заработа…
ПодробнееThe Retargeting Playbook. How to Turn Web-Window Shoppers into Customers
How to reach the 98 percent of people who leave your website without converting sales The Retargeting Playbook is a complete guide for digital markete…
ПодробнееThe Sales Acceleration Formula. Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predicta…
ПодробнееThe 800-Pound Gorilla of Sales. How to Dominate Your Market
Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you jus…
ПодробнееHow to Deal with Difficult Customers. 10 Simple Strategies for Selling to the Stubborn, Obnoxious, and Belligerent
Praise for How to Deal with Difficult Customers «The application of the ten key strategies in this book will help every sales professional learn how t…
ПодробнееBeyond Booked Solid. Your Business, Your Life, Your Way--It's All Inside
In Beyond Booked Solid, Michael Port returns with new tactics for growing your business even bigger. Port's Book Yourself Solid was a huge hit among p…
ПодробнееПрактики-привычки лучших продавцов b2b
Эта книга – сборник практик и привычек лучших продавцов в b2b, или в опте, если говорить официальным языком российского делового оборота. Речь идет о …
ПодробнееLeading with Noble Purpose. How to Create a Tribe of True Believers
Profit doesn't drive purpose. Purpose drives profit. We made some incorrect assumptions about work and those assumptions are killing us. We allowed a …
ПодробнееPlaying Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of Goliaths
The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the tale…
ПодробнееBreakthrough Business Development. A 90-Day Plan to Build Your Client Base and Take Your Business to the Next Level
Increase Profits, Be more Organized, attract a Higher Quality & Quantity of Referrals, Run Your Business so That It Doesn't Run You, Take Your Busines…
ПодробнееDifferentiate or Die. Survival in Our Era of Killer Competition
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your p…
ПодробнееВзрывные охваты. Главная книга по маркетингу прямого отклика
Бестселлер Wall Street Journal and USA Today Бестселлер по веб-маркетингу.
Более 3000 положительных отзывов на Amazon.
Перед вами главная книга по про…
ПодробнееThe New Rules of Sales and Service. How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest commun…
ПодробнееThe Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record Profits
Key skills to make sales managers better developers of salespeople Get out of the firefighting business and into the business of developing the people…
ПодробнееSales Therapy. Effective Selling for the Small Business Owner
If you work in a small business, you have to know how to sell. Full stop. But selling as most people know it doesn’t work anymore. It’s relationships …
ПодробнееКузница продаж. Как создать мощный отдел продаж, выполняющий планы
Анна Кузнецова – эксперт по увеличению дохода владельцев бизнеса с помощью отделов продаж – в своей книге знакомит с личным опытом по построению отдел…
ПодробнееFanatical Prospecting. The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
Ditch the failed sales tactics, fill your pipeline, and crush your number Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and e…
ПодробнееSelling Sucks. How to Stop Selling and Start Getting Prospects to Buy!
Praise for Selling Sucks «Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you ho…
ПодробнееSocial Marketing to the Business Customer. Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, no…
ПодробнееSales 2.0. Improve Business Results Using Innovative Sales Practices and Technology
Two Silicon Valley insiders reveal the emerging Sales 2.0 trend and how companies can profit from it Sales 2.0 explores the emerging Sales 2.0 phenome…
ПодробнееSalesBURST!!. World's Fastest (entrepreneurial) Sales Training
Praise for SalesBURST!! «SalesBURST!! is an entertaining, clever, and out-of-the-box approach to selling. I recommend reading this book to anyone invo…
ПодробнееFrom Impossible To Inevitable. How Hyper-Growth Companies Create Predictable Revenue
Impossible Goals, Inevitable Successes Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed…
ПодробнееInsight Selling. Surprising Research on What Sales Winners Do Differently
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bests…
ПодробнееGenerational Selling Tactics that Work. Quick and Dirty Secrets for Selling to Any Age Group
Make the sale to four key generations All your customers like the same type of service, right? And all your products should be sold the same way to al…
ПодробнееЛидокол. Как продавать в сфере онлайн-образования
Максим Шаргородский – предприниматель, эксперт по созданию прибыльных и современных отделов продаж в онлайн-школах. Среди клиентов Максима известные б…
ПодробнееSelling Big to China. Negotiating Principles for the World's Largest Market
This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been tested and prov…
ПодробнееКофе для стажера. Сто дней одного агента
«Кофе для стажёра» — это удивительное сочетание легкой истории и мощного тренинга, которое познакомит вас с неординарными буднями молодого московского…
ПодробнееIf You Build It Will They Come?. Three Steps to Test and Validate Any Market Opportunity
Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures,…
ПодробнееIf You're Not First, You're Last. Sales Strategies to Dominate Your Market and Beat Your Competition
During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes becom…
ПодробнееHeavy Hitter Sales Wisdom. Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success
Praise for Heavy Hitter Sales Wisdom «Steve Martin takes a much-needed look at how successful executives read verbal and nonverbal messages, which all…
ПодробнееМетод волка с Уолл-стрит: Откровения лучшего продавца в мире
Лучший продавец в мире Джордан Белфорт раскрывает свою стратегию и дает пошаговую инструкцию по освоению той самой системы, которая позволила заработа…
ПодробнееSocial Selling Mastery. Scaling Up Your Sales and Marketing Machine for the Digital Buyer
A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing prof…
ПодробнееHow To Sell Your Way Through Life
TIMELESS WISDOM from the ORIGINAL PHILOSOPHER of PERSONAL SUCCESS «No matter who you are or what you do, you are a salesperson. Every time you speak t…
ПодробнееAmway Forever. The Amazing Story of a Global Business Phenomenon
A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Tod…
ПодробнееHow to Sell Without Being a JERK!. The Foolproof Approach to the World's Second Oldest Profession
In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong w…
ПодробнееПродажник идет в сеть. Как продавать через мессенджеры и соцсети
«Продажник идет в сеть. Как продавать через мессенджеры и соцсети» – новая книга Владимира Якубы, бизнес-тренера, трижды признанного лучшим в професси…
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