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Техника продаж

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How to Sell at Margins Higher Than Your Competitors. Winning Every Sale at Full Price, Rate, or Fee
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Praise for How to Sell at Margins Higher Than Your Competitor «This is the complete book for both new and experienced salespeople and business owners …
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Marketing for Rainmakers. 52 Rules of Engagement to Attract and Retain Customers for Life
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You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing and need a guide that will help your company distin…
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The Relationship Edge. The Key to Strategic Influence and Selling Success
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Get a practical, actionable, three-step process to build and leverage important relationships Most people know instinctively how to build positive, lo…
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The Never Cold Call Again Online Playbook. The Definitive Guide to Internet Marketing Success
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An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas…
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Powerful Exhibit Marketing. The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows
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A complete guide to successful trade shows and exhibitions Trade shows, consumer shows, product launches, sporting events, and other opportunities to …
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The Seven Lost Secrets of Success. Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
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Praise for The Seven Lost Secretsof Success «Buy this book, apply these secrets, and your prosperity will be assured.» -Dan McComas, President, Dan Mc…
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Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's Office
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The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, a…
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Amway Forever. The Amazing Story of a Global Business Phenomenon
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A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Tod…
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How To Sell Your Way Through Life
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TIMELESS WISDOM from the ORIGINAL PHILOSOPHER of PERSONAL SUCCESS «No matter who you are or what you do, you are a salesperson. Every time you speak t…
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The New Science of Selling and Persuasion. How Smart Companies and Great Salespeople Sell
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One of the world's most sought-after sales training and consulting experts reveals the strategies smart companies use to sell anything to anyone This …
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Selling Sucks. How to Stop Selling and Start Getting Prospects to Buy!
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Praise for Selling Sucks «Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you ho…
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UnSelling. The New Customer Experience
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UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business act…
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If You're Not First, You're Last. Sales Strategies to Dominate Your Market and Beat Your Competition
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During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes becom…
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If You Build It Will They Come?. Three Steps to Test and Validate Any Market Opportunity
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Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures,…
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Public Relations in Asia Pacific. Communicating Effectively Across Cultures
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Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world’s fastest expanding economy. It…
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Honesty Sells. How To Make More Money and Increase Business Profits
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Looking for an edge in today's tough selling market? Honesty Sells challenges you to abandon clichéd sales techniques that rely on manipulation and de…
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Outlaw. Fight for Your Customers and Sell Without Fear
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How a new generation of outlaw salespeople are rewriting the rules Outlaw is a guide to what really works in the sales environment. Packed with fresh …
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Generational Selling Tactics that Work. Quick and Dirty Secrets for Selling to Any Age Group
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Make the sale to four key generations All your customers like the same type of service, right? And all your products should be sold the same way to al…
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Insight Selling. Surprising Research on What Sales Winners Do Differently
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What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bests…
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Customer Experience Management. A Revolutionary Approach to Connecting with Your Customers
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In Customer Experience Management, renowned consultant and marketing thinker Bernd Schmitt follows up on his groundbreaking book Experiential Marketin…
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Heavy Hitter Selling. How Successful Salespeople Use Language and Intuition to Persuade Customers to Buy
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What separates ordinary salespeople from Heavy Hitters? The best salespeople are those «Heavy Hitters» who are able to use human nature, language, and…
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Selling For Dummies
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Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay …
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The Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record Profits
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Key skills to make sales managers better developers of salespeople Get out of the firefighting business and into the business of developing the people…
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Marketing Automation For Dummies
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Multiply the effectiveness of your campaigns with marketing automation Marketing automation technology has been shown to dramatically increase lead co…
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Setting Profitable Prices. A Step-by-Step Guide to Pricing Strategy--Without Hiring a Consultant
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Time-tested strategies for making the best possible pricing decisions and gaining an unbeatable competitive advantage Pricing is one of the most impor…
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The Silent Salesmen. Guaranteed Strategies for Increasing Sales and Profits Using Promotional Products
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How to create a successful promotional product campaign for any business According to award-winning direct marketer Mitch Carson, business owners and …
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Lead Generation For Dummies
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Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your p…
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Playing Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of Goliaths
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The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the tale…
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The New Rules of Sales and Service. How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
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The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest commun…
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Продает каждый!.. сотрудник и не только…
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Известный американский предприниматель и автор многих классных книг Харви Маккей как-то сказал: «Я думаю, что должности ничего не значат. В моей компа…
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Sales Therapy. Effective Selling for the Small Business Owner
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If you work in a small business, you have to know how to sell. Full stop. But selling as most people know it doesn’t work anymore. It’s relationships …
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Customer Experience For Dummies
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Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant.…
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The 800-Pound Gorilla of Sales. How to Dominate Your Market
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Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you jus…
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Leading with Noble Purpose. How to Create a Tribe of True Believers
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Profit doesn't drive purpose. Purpose drives profit. We made some incorrect assumptions about work and those assumptions are killing us. We allowed a …
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Продажи B2B: 101+ кейс
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Эта книга – квинтэссенция моего опыта как продавца, переговорщика и тренера по крупным и экспертным продажам в секторе B2B. Для простоты восприятия и …
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Breakthrough Business Development. A 90-Day Plan to Build Your Client Base and Take Your Business to the Next Level
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Increase Profits, Be more Organized, attract a Higher Quality & Quantity of Referrals, Run Your Business so That It Doesn't Run You, Take Your Busines…
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Selling All-in-One For Dummies
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Tried-and-true information and tips for selling like a pro Are you looking to enter the world of sales, or are you already a salesperson who's looking…
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Mastering the Complex Sale. How to Compete and Win When the Stakes are High!
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Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive …
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The Sales Acceleration Formula. Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
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Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predicta…
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Никогда не теряйте клиента. Превратите любого покупателя в пожизненного клиента за 100 дней
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Эта книга содержит таблицы, графики и иллюстрации в виде ПДФ-файла, который вы можете скачать на странице аудиокниги на сайте после её покупки. Джоуи …
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How to Deal with Difficult Customers. 10 Simple Strategies for Selling to the Stubborn, Obnoxious, and Belligerent
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Praise for How to Deal with Difficult Customers «The application of the ten key strategies in this book will help every sales professional learn how t…
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Sales Mastery. The Sales Book Your Competition Doesn't Want You to Read
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Distinguish yourself as a «Sales Master» and win big in business today! Your personal and professional distinctions are THE precursor to closing the d…
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Revenue Disruption. Game-Changing Sales and Marketing Strategies to Accelerate Growth
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Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bol…
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The Mary Kay Way. Timeless Principles from America's Greatest Woman Entrepreneur
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The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s busin…
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Как продавать большим корпорациям. Часть 3
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Содержание: 1. Счастливые ЛПР-ы (Лица, Принимающие Решения) 2. Выполнение чужой работы 3. Проблема личных встреч 4. Опасные подарки 5. Искусство шерпы…
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