Зарубежная деловая литература

El objetivo central de este trabajo es el de contribuir a que los lectores avancen en entendimientos disciplinados sobre el devenir de las bases produ…

La ciencia indica que la única forma de contener el cambio climático es alcanzando la carbono neutralidad global antes del año 2050. Para ello, Chile …

En este libro se realiza una novedosa aproximación teórico-práctica a la herramienta de marketing estratégico más conocida en el mundo: El Análisis FO…

The Ultimate Guide to Sales Training is the go-to reference for sales managers, sales trainers, sales coaches, and sales consultants who want to incre…

Your easy-to-follow primer on the exciting world of import/export With an increased focus on global trade, this new edition of Import/Export Kit For D…

The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivat…

Ein attraktiver Arbeitsplatz, eine angemessene Vergütung, ein Zuschuss zur Kantine, Gleitzeit, Anerkennung und Wertschätzung sind wichtige Motivations…

Jahr für Jahr schnüren immer mehr Menschen ihre Wanderstiefel, um Berge und Flachland zu erkunden. Dieses Buch beleuchtet Historie, Motive und aktuell…

Creating Video for Teachers and Trainers This practical resource will help teachers and trainers produce professional quality training videos, even wh…

As with his weekly column, James Montier's Value Investing is a must read for all students of the financial markets. In short order, Montier shreds th…

PRAISE FOR Tools of Engagement «The main takeaway in this thorough and accessible book is the idea that today's business and educational environments …

In a world of switched-off and disenchanted consumers, the time is right for a new approach to communicating with customers. Passion Branding is that …

Why going global is critical-and inevitable-for your association's growth and survival Multiple case studies of associations that have entered the glo…

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición de certificados de profesionalidad. Manual imprescindibl…

Business scandals are always with us from the South Sea Bubble to Enron and Parmalat. As accounting forms a central element of any business success or…

The concrete tools manufacturing enterprises need to thrive in today's global environment For a manufacturing enterprise to succeed in this current vo…

Este libro es el resultado de un esfuerzo conjunto de investigadores con el propósito de que la RED-CONAET atienda el compromiso de llevar a la comuni…

Enter the world of vibration trading with a new methodology for making more money, more safely What if you could enter the markets and know, in advanc…

David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach he calls 's…

In Zeiten einer negativen Realverzinsung müssen sich die Stiftungen in ihrer Vermögensanlage neu orientieren. Wer Stiftungsvermögen, Erträge und Stift…

The Nonprofit Leadership Transition and Development Guide In this dynamic resource, Tom Adams (an expert in succession planning who has worked with hu…

El Co-creaCtion Space es una metodología de trabajo innovadora para crear espacios que sirvan para parar, reflexionar y volver a la acción con fuerza,…

Denken Sie auch manchmal, dass Sie sich mehr Zeit für das Thema «Strategie» nehmen sollten, doch das operative Geschäft hält Sie davon ab? Achtung: We…

Branding Governance challenges traditional thinking on brands. Bestselling author Nicholas Ind and cross-cultural communications expert Rune Bjerke ex…

With a pedigree going back over ten years, The Definitive Handbook of Business Continuity Management can rightly claim to be a classic guide to busine…

Praise for Treasury Management The Practitioner's Guide «Steven Bragg has written a broad-based look at the treasurer's function that is as timely as …

British Housebuilders is the first comprehensive account of the corporate history of the twentieth-century speculative housebuilding industry – the fi…

¿Cuáles han sido las consecuencias de una pandemia que nos ha distanciado a los unos de los otros? Los trabajadores de Green Technology y su directora…

Dieses Buch wendet sich an angehende „Geprüfte Betriebswirte/-innen nach der Handwerksordnung“ sowie Führungskräfte aus dem Handwerk. Die Ausrichtung …

‘The story of “invasive species” is really the story of human history, and Eatherley tells it with great verve … Fascinating’ Daily TelegraphA unique …

Praise for IT Best Practices «The work of the financial manager revolves around a company's financial systems. Ms. Roehl-Anderson's latest offering ad…

Globalisierung und Digitalisierung bringen es mit sich: Arbeit findet heute immer dezentraler statt. Expertenteams bilden sich, um ein Projekt erfolgr…

The official guide for exam success and career excellence Financial Planning Competency Handbook, Second Edition is the essential reference for those …

El dilema de los innovadores presenta una serie de principios para lograr capitalizar el fenómeno de la innovación disruptiva. Estos principios ayudar…

October 19th 1987 was a day of huge change for the global finance industry. On this day the stock market crashed, the Nobel Prize winning Black-Schole…

WARUM SO BESCHEIDEN? <br/> Unser tägliches Leben ist geprägt von Tausenden von Werbeimpulsen. Gleichzeitig vernehmen wir nicht mehr endende Nachrichte…

A guide to reaching and profiting from China's expanding luxury consumer class China's growing consumer base and expanding economy means more disposab…

Learning Paths is a down-to-earth practical resource that is filled with illustrative examples, methods, techniques, strategies, processes, and tools …

Mathematical finance has grown into a huge area of research which requires a lot of care and a large number of sophisticated mathematical tools. Mathe…

Stretching the Brand offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the…

Money-saving advice from Canada's leading consumer advocate In this book Ellen Roseman distills the financial advice she gives in her columns and blog…

Die Zehn-Minuten-Briefings beschreiben praxisbewährte Instrumente, Konzepte und Verhaltensweisen, die als Best Practice-Standards eine nachhaltige und…

Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers’…

In unserer Zeit der Umbrüche ein nützliches Buch: Diese Umbrüche wurden ausgelöst, weil wieder einmal in unserer Geschichte wissenschaftliche und tech…