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Зарубежная деловая литература

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Саммари книги «PIXAR. Перезагрузка. Как вдохнуть в бизнес новую жизнь»
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Финансовый директор написал историю PIXAR, в которой нашлось место и работе с собственником студии Стивом Джобсом, и сохранению творческого коллектива…
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The Business Owner's Guide to Reading and Understanding Financial Statements. How to Budget, Forecast, and Monitor Cash Flow for Better Decision Making
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Financial statements hold the key to a company's fiscal health—so learn to read them! In order to gauge a company's health—as well as the competition'…
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Conscious Marketing. How to Create an Awesome Business with a New Approach to Marketing
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In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the mani…
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Большая пятерка для жизни. Приключение продолжается
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Джо тяжело переживает смерть наставника и лучшего друга. Но вскоре знакомится с харизматичным главой неординарной компании, которая уже 30 лет воплоща…
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The Reactor Factor. How to Handle Difficult Work Situations Without Going Nuclear
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How to encourage personal responsibility and eliminate entitlement at work Marsha Petrie Sue, MBA, is a renowned professional speaker who addresses, a…
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Spend Shift. How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live
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Gold Medal Winner, General Business, 2012 Axiom Business Book Awards Understanding the post-crisis consumer In Spend Shift, John Gerzema, world-renown…
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Family Fortunes. How to Build Family Wealth and Hold on to It for 100 Years
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Selected as one of Motley Fool’s “5 Great Books You Should Read” Advice on managing your wealth from bestselling author Bill Bonner From trusted New Y…
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Social Network Analysis in Telecommunications
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A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any succes…
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The Idea Hunter. How to Find the Best Ideas and Make them Happen
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A different way of discovering and developing the best business ideas Jack Welch once said, «Someone, somewhere has a better idea.» In this myth-busti…
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An Introduction to the Bond Markets
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This book gives an introduction to the bond markets for practitioners and new entrants who need to understand what they are, how they work and how the…
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The Wealth Code 2.0. How the Rich Stay Rich in Good Times and Bad
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A thoroughly revised and expanded update to the book that critics are calling the first true investing book for the «new normal» You entrusted your fi…
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The Baptist Health Care Journey to Excellence. Creating a Culture that WOWs!
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"This crystal-clear book offers to any who will listen invaluable, detailed guidance on how and why to move toward a true culture of excellence in hos…
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Make Difficult People Disappear. How to Deal with Stressful Behavior and Eliminate Conflict
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Save your organization by building the skills to deal with difficult people We all have to work with people we can't stand to be around. Our challenge…
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Goodbye Gordon Gekko. How to Find Your Fortune Without Losing Your Soul
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How to live a more productive life by putting a profitable lifestyle ahead of profits With his standout Wall Street line “Greed is good,” Gordon Gekko…
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Connected by Design. Seven Principles for Business Transformation Through Functional Integration
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In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no …
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The Connectors. How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life
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Learn the relationship-building secrets that lead to lifelong clients, repeat customers, and endless referrals In today's commoditized marketplace, no…
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Brand Against the Machine. How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition
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Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for compani…
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Think Your Way To Success. How to Develop a Winning Mindset and Achieve Amazing Results
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You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much mo…
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The Science of Influence. How to Get Anyone to Say "Yes" in 8 Minutes or Less!
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Get customers, clients, and co-workers to say «yes!» in 8 minutes or less This revised second edition by a leading expert of influence continues to te…
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People Management
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The people management secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of People Manage…
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Luxury Retail Management. How the World's Top Brands Provide Quality Product and Service Support
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Noted experts offer invaluable insights into the glamorous world of luxury retail Luxury Retail Management is your gold-plated ticket to the glamorous…
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Прайс-менеджмент
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Крупнейшие в мире эксперты в области ценообразования сумели найти золотую середину между строгостью классической теории и богатством практического опы…
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Харизма. Как выстроить раппорт, нравиться людям и производить незабываемое впечатление
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Когда входите в комнату, вы хотите почувствовать себя невидимкой? Или мечтаете производить сногсшибательное впечатление на окружающих? Тогда вам понад…
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Creating Your Own Destiny. How to Get Exactly What You Want Out of Life and Work
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Put your own fate exactly where it belongs-in your hands It is one of the great questions of life. Its a simple question, really, but it seems impossi…
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Talk Lean. Shorter Meetings. Quicker Results. Better Relations.
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The businessperson's guide to saying what needs to be said and asking questions that need to be asked In the business world, the first step to great r…
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The Community College Career Track. How to Achieve the American Dream without a Mountain of Debt
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Get a good education without massive debt, and enter a field that's actually hiring In coming years, millions of great jobs will be opening up in grow…
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A Culture of Purpose. How to Choose the Right People and Make the Right People Choose You
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How innovative leaders create meaningful cultures that attract and retain top talent Building a culture of purpose is one of the greatest challenges f…
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M&A Integration. How To Do It. Planning and delivering M&A integration for business success
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The flurry of M&A deals announced in 2011, including AT&T's agreement to acquire T-Mobile USA, ConAgra's proposed bid for Ralcorp, and eBay's acquisit…
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Success the LOVEFiLM Way. How to Grow A Fast Growth Business in Fast Changing Times
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As you might expect from a company responsible for renting so many thrillers, there’s rarely a dull moment at LOVEFiLM. From start-up, through mergers…
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Master Your Debt. Slash Your Monthly Payments and Become Debt Free
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Strategies and tools to live debt free The world of borrowing and debt management has changed dramatically, leaving people confused about how best to …
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Optimize. How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing
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Attract, engage, and inspire your customers with an «Optimize and Socialize» content marketing strategy Optimize is designed to give readers a practic…
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Метод стартапа. Предпринимательские принципы управления для долгосрочного роста компании
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За время, прошедшее после публикации «Бизнеса с нуля», самые разные организации, принявшие на вооружение метод бережливого стартапа, продолжают подтве…
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Never Get a "Real" Job. How to Dump Your Boss, Build a Business and Not Go Broke
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Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditio…
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Conquer the Chaos. How to Grow a Successful Small Business Without Going Crazy
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Create the business you want without sacrificing the lifestyle you deserve The majority of new entrepreneurs (and even those with a little more experi…
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AARP Master Your Debt. Slash Your Monthly Payments and Become Debt Free
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AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. The world of borrowing and debt management has changed dramatic…
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Открытая организация
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Джим Уайтхёрст – президент и генеральный директор Red Hat, крупнейшей в мире корпорации, выпускающей программное обеспечение с открытым исходным кодом…
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Resilience. How to cope when everything around you keeps changing
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BOUNCE BACK FROM WHATEVER LIFE THROWS AT YOU Stressful situations are a fact of life. Job insecurity, financial burden, relationship doubt are all too…
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Audit Risk Alert: General Accounting and Auditing Developments 2018/19
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Containing descriptions of all recent auditing, accounting and regulatory developments, this 2018 alert will ensure that accountants have a robust und…
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Conquer the Chaos. How to Grow a Successful Small Business Without Going Crazy
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Create the business you want without sacrificing the lifestyle you deserve The majority of new entrepreneurs (and even those with a little more experi…
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Reinventing Management. Smarter Choices for Getting Work Done
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The recent economic crisis was not just caused by a failure of regulation or economic policy; it was a story of the failure of management in a fundame…
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Стратегия цифрового маркетинга
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Книга Саймона Кингснорта – практическое руководство, которое поможет разработать и органично вписать вашу инновационную маркетинговую стратегию в бизн…
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Cool Careers
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Find a job that fits you perfectly: don't settle for anything less. You could make money as a City Trader – or make a difference as a Carbon Trader. Y…
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The Global Debt Trap. How to Escape the Danger and Build a Fortune
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German bestseller about the best ways to protect oneself financially from the threats posed by government?s interference in the economy After the burs…
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New Ways for Managing Global Financial Risks. The Next Generation
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Looks at the present state-of-the-art in global financial risk management, and then at the innovations and solutions that are being developed to solve…
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Straight Talk on Leadership. Solving Canada's Business Crisis
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An urgent wake-up call—and radical action plan—for business leaders everywhere While it focuses primarily on Canadian business, this important book sh…
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