Зарубежная деловая литература

Praise for Selling Sucks «Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you ho…

As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e-learnin…

Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly…

One of the few books on the subject, Country Risk Assessment combines the theoretical and practical tools for managing international country risk expo…

The bible of grassroots fundraising, updated with the latest tools and methods Fundraising for Social Change is the preeminent guide to securing fundi…

«Шпаргалки для менеджеров» – это ваши «карманные консультанты» для решения самых разных задач и проблем деловой, да и повседневной жизни. Ничего лишне…

A guide to completing Python projects for those ready to take their skills to the next level Python Projects is the ultimate resource for the Python p…

Wenn Sie dieses Buch gelesen haben, werden Ihre Präsentationen anders aussehen als die Ihrer Kollegen. Bei der Vorbereitung werden Sie schneller zu ei…

This practical resource includes perspectives from the point of view of both plaintiff and defendant for cases involving questions of race, gender, di…

This book is about the author's amazing trip across six continents and the world economy and society. It discusses who's sinking and who's swimming, w…

Don't chase business—bring new customers to you! Outdated sales tactics have you chasing leads and fishing for new business. In today's competitive wo…

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición de certificados de profesionalidad. Manual imprescindibl…

Conquer complacency and transform your team into a happy, winning crew. Polar Bear Pirates are highly focused, successful characters, they can’t help …

This new edition of a well-regarded, student-friendly textbook for journalism ethics has been extensively revised and updated to meet the needs of the…

Your must-have tool for perfect project management Want to take your career to the next level and be a master of planning, organising, motivating and …

This volume collects the contributions of a number of diverse and distinguished scholars to reflect upon the topic of corporate retirement security in…

Written by leading market risk academic, Professor Carol Alexander, Pricing, Hedging and Trading Financial Instruments forms part three of the Market …

The most up-to-date resource on market risk methodologies Financial professionals in both the front and back office require an understanding of market…

A simple guide for using Japanese candlesticks correctly, and profitably Candlesticks have gotten a lot of attention lately, but few traders truly kno…

"An absolute must read! It encapsulates the principles which we have used as a fundamental part of our people strategy here at microsoft in the uk 'cr…

Craving a career in web dev? Chart your path with this helpful guide Getting a Web Development Job For Dummies provides a roadmap to one of the «hot j…

Leverage the power of Instagram to promote your brand Instagram is the photo- and video-sharing app used by millions across the globe. More than just …

With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creatio…

The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the …

Der Ratgeber in allen Rentenfragen und zur Altersvorsorge: Bekomme ich einen Grundrentenzuschlag und welches Einkommen wird angerechnet? Wann kann ich…

Пособие предназначено для обучения основам знаний в области предпринимательского права, умению разрабатывать правовые документы. Курс ориентирован на …

In this in-depth overview of Australia's economy, Michael Enright and Richard Petty – leading scholars on international competition—look at the data b…

Si quiere sumergirse en el mundo real, no virtual, de los animales maravillosos, todo lo que tiene que hacer es invertir una parte de su capital en el…

Mit einem Vorwort von Götz W. Werner <br/> Was macht eine unvergessliche Feier aus? Braucht es dafür ein fünfgängiges Menü, eine ausgefallene Location…

Essential insights on the various aspects of enterprise risk management If you want to understand enterprise risk management from some of the leading …

Практическое руководство предназначено для тех, кто хочет преуспеть в стремительно развивающейся сфере Data Science. Это исчерпывающий обзор ключевых …

A business fable for anyone feeling overwhelmed, underpaid, and frustrated in their job From the author of The Myth of Multitasking comes Invaluable, …

The Handbook of Information Security is a definitive 3-volume handbook that offers coverage of both established and cutting-edge theories and developm…

Trade your way to a more profitable portfolio Savvy traders can make money in both up and down markets—and now you can, too! In Trading For Dummies, i…

Unternehmensrechnung leicht gemacht! Dieses Buch wendet sich an angehende „Geprüfte Betriebswirte/innen nach der Handwerksordnung“. Inhaber und Führun…

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición de certificados de profesionalidad. Manual imprescindibl…

The way we relate to brands has changed. Once, brand management was about doing things to people, and choices were made by brand managers not consumer…

Cost-efficient business contingency and continuity planning for a post-9/11 and Katrina world Disasters can happen. Contingency plans are necessary. B…

Preparation. Planning. Execution. It's all here! Finally, a clear and compelling guide to the key components shared by all campaigns. Illuminating cas…

«Шпаргалки для менеджеров» – это ваши «карманные консультанты» в решении самых разных проблем деловой, да и повседневной жизни. Ничего лишнего – тольк…

Книга о специфике ведения бизнеса в странах Азии. Как история и философия компании Huawei учит предпринимателей идейному лидерству, антикризисному мен…

Wenn durch eine «ökonomische Mathematik» die Preise aller Güter, Waren und Dienste berechnet werden können, ist Geld nicht nur ein stabiles Zahlungsmi…

Criptomoneda, Bitcoin, ICO, blockchain, minería … Al escuchar esas palabras hace un par de años, la gente solía decir: Es una estafa, una burbuja fina…

В учебном пособии рассматривается роль оптовой торговли в процессе товародвижения, организационные формы оптовой торговли, классификация оптовых посре…

Decision trees or backing a hunch – smart advice on the art and science of decision making.