Зарубежная деловая литература

Ihr Interesse wird sicherlich durch die vielen grafischen Bilder und Designs in verschiedenen Anzeigen in Print, Fernsehen und Internet geweckt. Sie w…

A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digita…

Why getting results should be every nonprofit manager's first priority A nonprofit manager's fundamental job is to get results, sustained over time, r…

This annual edition provides accountants and other financial professionals with assistance in understanding and applying the special considerations re…

Учебник содержит теоретический и методологический материал, системно раскрывающий базовые понятия, проблемы и инструменты маркетингового подхода к дея…

A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digita…

Вы когда-нибудь чувствовали, что живете будто не свою жизнь? Это ощущение знакомо многим современным людям. Когда формально всё в порядке – есть работ…

Peter Cochrane is one of our most far-sighted visionaries, and brings brilliant clarity and focus to our understanding of ourselves and our technologi…

Proven leadership strategies used by combat and business leaders to accomplish impossible goals Heroic Leadership examines military leadership princip…

Пособие подготовлено на основе курса «Рыночные ниши». Приведены классификация и типология рыночных ниш. Рассмотрено понятие ниши, описан процесс поиск…

Stop saying 'no' to opportunity, and start saying 'yes' to possibility Happy Accidents is your personal guide to transforming your life. As we take on…

How to realize your own leadership potential Based on the bestselling book, Deep Change, The Deep Change Field Guide takes readers through the introsp…

Американский предприниматель Джон Дэвисон Рокфеллер – первый в истории человечества «долларовый» миллиардер. Основав в 1870 году нефтяную компанию «Ст…

Учебное пособие отражает специфику маркетинга в процессе управления предприятиями различных отраслей промышленности и сфер деятельности и состоит из т…

What does it take to succeed today both personally and professionally? In looking for answers, one obvious place to start would be to talk to self-mad…

A best practices guide to all of the elements of an effective operational risk framework While many organizations know how important operational risks…

HANDBOOK of IMPROVING PERFORMANCE IN THE WORKPLACE Volume 3: Measurement and Evaluation Volume Three of the Handbook of Improving Performance in the W…

Praise for Don't Count On It! «This collection of Jack Bogle's writings couldn't be more timely. The clarity of his thinking—and his insistence on the…

Talk to anyone, anytime, about anything – with confidence. How to Talk to Absolutely Anyone is your personal handbook for stepping up your communicati…

Authors Rifaat, Archer and Volker bring an international perspective to the growing Islamic Insurance industry. Drawing on contributions from leading …

If you're in a diverse team, you know employee differences can cause miscommunication, lower trust, and hurt productivity. . . It doesn't have to be t…

An up-to-date, comprehensive analysis of the high-yield bond market in Asia Beginning with a general definition of high-yield bond products and where …

В учебном пособии дается общее представление об основных методических подходах к анализу рынка ракетно-космической техники и услуг на базе его специфи…

Do you want to feel more productive, more present and more inspired by your own life? Motivate Yourself offers practical strategies to improve your pr…

The global market for inflation-indexed securities has ballooned in recent years, and this trend is set to continue. This book examines the rationale …

Unlock the secret to creating maximum business value from technology Filled with case studies from leading C-level executives to illustrate concepts d…

Praise for VALUE MAPS «Equivocator, Explorer, Experimenter, Exploiter, Extender—Chapter 12 might be well served as mandatory reading for all subject m…

A compendium of tools and techniques that every innovator needs The Innovator's Toolkit is an essential companion for every innovator, innovation team…

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and mod…

This is one of the first books that describe all the steps that are needed in order to analyze, design and implement Monte Carlo applications. It disc…

Optimal Portfolio Modeling is an easily accessible introduction to portfolio modeling for those who prefer an intuitive approach to this discipline. W…

Discusses issues not covered in other books, including best practices budgeting, closing the books, and control systems. Includes interest factor tabl…

Издание является продолжением серии книг «Азбука рекламы», подготовленным в соответствии с Государственным образовательным стандартом высшего образова…

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición de certificados de profesionalidad. Manual imprescindibl…

A completely revised update of the First Edition, this book focuses exclusively on outsourcing information technology such as data processing, compute…

Big data. Digital loyalty programs. Predictive analytics. Contextualized content. Are you ready? These are just a few of the newest trends in digital …

The authors provide a range of ideas on how to approach generational shifts in leadership so that the contributions of long-time leaders are valued, n…

В учебнике рассматриваются основные понятия и содержание маркетинга как научно-практического направления экономической деятельности, призванного содей…

"No matter what your industry, no matter what your product, if you want to sell in the big leagues, this book is a revelation." —Steve Carlson, Publis…

Практикум состоит из трех разделов и 16 практических занятий, посвященных определенным темам и включающих задания и задачи, которые способствуют более…

A non-biased, grounded, and practical approach to employee engagement For managers and business leaders who want to enhance performance, this easy-to-…

You cannot win without a workplace where women and men have equal opportunities, equal input, and equal power. —Dominic Barton, Global Managing Partne…

¿Quieres iniciar una transformación organizacional pero no sabes cómo?¿Deseas renovar tus competencias de liderazgo para los desafíos actuales de la r…