Зарубежная деловая литература

This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, contextual…

This handbook invites readers who are interested in mediation, negotiation and conflict resolution to share the perspectives of experts in the field. …

The thorough reference that goes wherever you go The Vest Pocket CFO is the perfect up-to-date reference tool for today's busy CFO, controller, treasu…

Will Work for Fun presents a simple three-step process for turning your favorite hobby or interest into a reliable source of income. Why stay trapped …

Practical business guides that pull no punches Dave Anderson's TKO series presents no-nonsense, down-in-the-trenches management strategies that work i…

How Nintendo reclaimed its spot at the top of one of the world's most competitive industries Nintendo was once the dominant force in home video gaming…

Acclaim for Joel Greenblatt's New York Times bestseller THE LITTLE BOOK THAT BEATS THE MARKET «One of the best, clearest guides to value investing out…

Praise for The Ultimate Sales Managers' Guide «Klymshyn not only understands this great profession, he relates the passion and fun of managing sales p…

Although its brown vans are on every block and its delivery service reaches more than 200 countries, UPS is among the world’s most underestimated and …

There has possibly never been a more daring business figure in Canada’s history than Ted Rogers. Hailed by some as a visionary with an incomparable in…

Positive Psychology at Work brings the fields of positive psychology and appreciative inquiry together for the first time to provide leaders and chang…

The Contemporary Global Economy provides a lively overview of recent turbulence in the world economy, focusing on the dynamics of globalization since …

"An excellent read." —Ace Greenberg, Chairman, Bear Stearns Richard Smitten's Jesse Livermore is the first full biography of the legendary trader prof…

"I'd say you were a carnival barker, except that wouldn't be fair tocarnival barkers. A carnie will at least tell you up front that he's running a she…

In Testosterone Inc.: Tales of CEOs Gone Wild, bestselling author and New York Post columnist Chris Byron chronicles the Gatsby-like saga of the rise …

The global economic crisis of 2008 was precipitated by a housing market crash, thus highlighting the destabilizing influence of the property cycle upo…

This is Your Complete Manual of Digital Marketing Magic. How do you stay out in from when everything’s moving so fast? The internet and social media h…

Powerlines, the exceptional slogans that people remember long after the campaign ends, stand out from the barrage of marketing messages consumers face…

Building your emotional capital might be your best investment ever. This book shows you how to build emotional capital in your organisation and turn e…

Praise for The Power of We «In The Power of We, Jonathan Tisch reminds us again that working together still yields the best results. Jon has spent a l…

This is the seventeenth volume in an annual series in which leading economists provide a concise and accessible evaluation of major developments in tr…

In this book, you will be introduced to generic best practice principles for a post credit crunch market. First, the book takes a closer look at the r…

Training Camp is an inspirational story filled with invaluable lessons and insights on bringing out the best in yourself and your team. The story foll…

To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what th…

Marketing's undisputed doyen offers an unbeatable guide on what not to do As the cost of marketing rises, its effectiveness is in decline. CEOs want a…

Making Better Decisions introduces readers to some of the principal aspects of decision theory, and examines how these might lead us to make better de…

A richly insightful account of one of the most significant transformations in the world today. Dheeraj Sinha's intelligence vividly illuminates the in…

RAIN is the first business parable written by bestselling business book author Jeffrey J. Fox. The parable follows a young New England paperboy, named…

The Way of the Dog is a self-help classic. It tells the story of failed salesman, Derek Stubbins, who wanders into a brothers Grimm nightmare and gets…

A trailblazing approach to choosing executives who both match the needs and fit the cultures of the organizations they will lead Leadership failures d…

We are at the start of a new wave of management. The recent financial crisis highlighted problems not just in the economic system, but also in the way…

Write the perfect cover letter every time! With fewer job opportunities and more applicants, just being qualified isn't enough to get the job you want…

Nine out of ten grant proposals are rejected. Grant Proposal Makeover shows how to transform lackluster proposals into excellent ones–that have the po…

"From this lively and personal account, we learn that we can all practice inventorship to great advantage-measured either in gold or pleasure, or perh…

Discover what makes a winner in the trading game Direct access to the markets has changed how individuals trade. It is now possible to compete on a mu…

In this revised edition of Frank Gallo's best-selling book, the author brings the story of leadership in China right up to date. With new material on …

A groundbreaking look at complexity theory and its implications in the world of finance Complexity theory tells us that processes with a large number …

Praise for Practical Negotiating: Tools, Tactics & Techniques «Practical Negotiating is an innovative, resourceful, and-as its name implies-practical …

A perfectly poured history of the world's greatest beer. «Joseph Conrad was wrong. The real journey into the Heart of Darkness is recounted within the…

Income Investing Today Income Investing Today details a safe alternative to the downside risks inherent in the stock market–income securities that can…

A detailed guide to overcoming the most frequently encountered psychological pitfalls of investing Bias, emotion, and overconfidence are just three of…

It takes a special set of trading skills to thrive in today's intensely volatile markets, where point swings of plus or minus 200 points can occur on …

In this groundbreaking book, Mary O'Hara-Devereaux – an internationally renowned business forecaster – shows how organizations can hone their competit…

"This book is a most important contribution for both new and experienced directors, addressing contemporary corporate governance. The 14 practical que…

In high-stakes investing and business, success or failure largely depends on how well you play the game of risk-a game in which the rules of competiti…