Зарубежная деловая литература

EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and Expanded The second edition of the internat…

Today's financial landscape and what Wall Street doesn't want you to know Rigged Money is based on one simple truth: Wall Street needs money from Main…

From the man behind the bestselling How to series comes more essential business wisdom…and this time, it's nicely broken up into 50 digestible nuggets…

The easy way to boost employee engagement Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. E…

Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated e…

Discover fundamental principles of high-stakes change and organizational transformation The «primes» are universal and unavoidable patterns of group b…

You probably hate giving presentations. You probably hate listening to them too. Why? Because most business presentations are too long, too detailed, …

Let's face it, if you want to get ahead in business you cannot avoid people management – but we're often promoted because we're good at what we do, no…

Do you find yourself being asked to lead others but have no idea where to start? Do you lead a team spread across different offices or even continents…

A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the «MBA in a book» category, The …

How a new generation of outlaw salespeople are rewriting the rules Outlaw is a guide to what really works in the sales environment. Packed with fresh …

With the demands of technology, transparency, and constant connectedness, and calls for higher performance, leaders from the front line to the C-suite…

Could Wal-Mart offer a better solution to healthcare than Medicaid? Could GE help reduce global warming faster than the Kyoto protocol? Social Innovat…

The easy way to master the art of auditing Want to be an auditor and need to hone your investigating skills? Look no further. This friendly guide give…

Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase a…

Proven techniques to master the art of the cold call Cold calling is not only one of the fastest and most profitable ways to initiate a new sales cont…

Praise for Never By Chance «Joe Calloway, Chuck Feltz, and Kris Young have joined forces to write the book that senior management at companies large a…

Corporate clients are demanding more value from their external advisors, and consolidating their business around a smaller number of firms. These tren…

The fun and easy way to raise money for your cause Fundraising For Dummies, 3rd Edition shows you how to take advantage of the latest strategies and r…

Score your highest in Operations Management Operations management is an important skill for current and aspiring business leaders to develop and maste…

Practical guidance on how to empower people to do their best. Filled with stories by and fascinating interviews with human capital innovators, Making …

The extraordinary story of a child prodigy and his remarkable entrepreneurial accomplishments If anyone has «been there, done that» in starting and ma…

How any manager can turn a struggling team into business champs In today’s uncertain economic environment, teams are asked to do more with less. With …

The perfect guide to help you understand XBRL-from the «father of XBRL» What is XBRL and how can it help you streamline your business reporting? This …

A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copyw…

Super Freedom is just that ? a guide for women to super. This guide has a strong, aspirational focus on what superannuation can provide for women, reg…

Harry Markopolos and his team of financial sleuths discuss first-hand how they cracked the Madoff Ponzi scheme No One Would Listen is the thrilling st…

Get sharemarket savvy and put together the perfect share portfolio Do you want to invest in shares but don't know where to start? Find out how in this…

Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay …

Score your highest in corporate finance The math, formulas, and problems associated with corporate finance can be daunting to the uninitiated. Corpora…

The long-awaited follow-up to the international bestseller The Jelly Effect Communication is supposed to cause something. That’s the point of it. So, …

Why it matters who's stirring the pot Soup offers an inspirational business fable that explains the «recipe» you can use to create a winning culture a…

Get to grips with Sage One in simple steps. Sage One For Dummies explains every aspect of setting up and navigating Sage One, the newest accounting so…

Get more bang for your buck in the commodities market and start trading today While Wall Street has been troubled, commodity markets have been soaring…

Your hands-on introduction to modern business and business education Whether you're deciding on a course of study, headed to university, or settling d…

A how-to guide for creating and funding social justice program grants This groundbreaking book shows how to increase funding for social justice philan…

Shortlisted for International Affairs Book of the Year in the Paddy Power Political Book Awards 2014 Angela Merkel was already unique when she became …

Your one-stop guide to creating a winning business plan from scratch Whether you're starting a new business or growing an established one, you'll need…

Day trading can be quite lucrative, but only if you know what you are doing. As Farrell points out: «Trading for a living is hard. Trading for a livin…

Your friendly guide to trading the bond and bond fund market Bonds and bond funds are among the safest and most reliable investments you can make to e…

An essential guide to building supportive entrepreneurial communities «Startup communities» are popping up everywhere, from cities like Boulder to Bos…

A straightforward, valuable guide to reduce effort and raise profits Step inside any organization, even a very successful one, and you’ll probably fin…

Warren Buffett is the most famous investor of all time and one of today’s most admired business leaders. He became a billionaire and investment sage b…

Markets trend: up, down and sideways. Stocks never stand still. Knowing this, how can you consistently profit from the Australian stock market? In Tra…

The easy way to master an intermediate accounting course Intermediate accounting courses are required for students seeking bachelor's degrees in accou…