Зарубежная деловая литература – бесплатно скачать книги жанра в fb2, epub или читать онлайн | Альдебаран, страница 364
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Зарубежная деловая литература

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Share This Too. More Social Media Solutions for PR Professionals
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The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the med…
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5% More. Making Small Changes to Achieve Extraordinary Results
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Small changes lead to big results that stick 5% More presents a painless route to change, with results that can last a lifetime. Whether you want to b…
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Gender Lens Investing. Uncovering Opportunities for Growth, Returns, and Impact
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Delve into gender lens investing and the reality of the female economy Women today are an unparalleled force in the global economy—as successful entre…
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Cultural DNA. The Psychology of Globalization
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Develop deeper cultural intelligence to thrive in a globalized world. Cultural DNA is a thought provoking book for successful engagement with cultures…
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Startup Leadership. How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises
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Anyone can start a business. But only leaders can succeed. Most entrepreneurs know the long odds: only a fraction of them will lead their enterprises …
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Nikon D7500 For Dummies
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Your guide to capturing that perfect shot The Nikon D7500 has created a buzz in the photography community, gaining recognition for its appealing combi…
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BrandED. Tell Your Story, Build Relationships, and Empower Learning
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Praise for BrandED «Branding instead of being branded. Defining instead of being defined. Innovative educators must stand up for their ideas and actio…
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Small Stocks, Big Money. Interviews With Microcap Superstars
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Small companies come with big risk, but potentially life-changing reward Small Stocks, Big Money provides first-hand perspective and insider informati…
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Hess. The Last Oil Baron
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A glimpse of the savvy that built a global corporation from scratch Hess: The Last Oil Baron profiles a titan of the oil industry, mapping the journey…
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Romancing the Brand. How Brands Create Strong, Intimate Relationships with Consumers
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A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his skin. Th…
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Think Bigger. And 39 Other Winning Strategies from Successful Entrepreneurs
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What does it take to succeed today both personally and professionally? In looking for answers, one obvious place to start would be to talk to self-mad…
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Monetizing Innovation. How Smart Companies Design the Product Around the Price
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Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to s…
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Engagement. Transforming Difficult Relationships at Work
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Master the interpersonal side of management to enhance productivity and boost success Engagement is the manager's essential primer for dealing with di…
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Overworked and Overwhelmed. The Mindfulness Alternative
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Leverage mindful awareness and intention to achieve better outcomes Overworked and Overwhelmed: The Mindfulness Alternative offers practical insights …
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What Great Brands Do. The Seven Brand-Building Principles that Separate the Best from the Rest
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Discover proven strategies for building powerful, world-class brands It's tempting to believe that brands like Apple, Nike, and Zappos achieved their …
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Photoshop Elements 2018 For Dummies
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The top-selling book on Photoshop Elements—updated in a new edition Photoshop Elements offers photo editors of all skill levels the power to turn run-…
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The Agile Marketer. Turning Customer Experience Into Your Competitive Advantage
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The marketer's guide to modernizing platforms and practices Marketing in the digital era is a whole new game: it's fundamentally about competing on th…
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Magnetic. The Art of Attracting Business
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Magnetic: The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasing flow of …
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AutoCAD Platform Customization. AutoLISP
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Customize and personalize programs built on the AutoCAD platform AutoLISP is the key to unlocking the secrets of a more streamlined experience using i…
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Combat Finance. How Military Values and Discipline Will Help You Achieve Financial Freedom
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In this book, Kurt Neddenriep, a Senior Vice President at a major investment firm who also served a tour in Afghanistan, develops a set of leadership …
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UnBranding. 100 Branding Lessons for the Age of Disruption
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UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and …
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Thoughtfully Ruthless. The Key to Exponential Growth
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Unlock explosive growth potential with the true model of modern leadership Thoughtfully Ruthless lays out the secret to rapid business growth by showi…
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Digital Wealth. An Automatic Way to Invest Successfully
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Leverage algorithms to take your investment approach to the next level Digital Wealth: An Automatic Way to Invest Successfully reveals core investment…
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The Soft Edge. Where Great Companies Find Lasting Success
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What Does it Take to Get Ahead Now—And Stay There? High performance has always required shrewd strategy and superb execution. These factors remain cri…
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Big Data Marketing. Engage Your Customers More Effectively and Drive Value
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Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught in a snarl of…
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Supply Chain Management For Dummies
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Everyone can impact the supply chain Supply Chain Management For Dummies helps you connect the dots between things like purchasing, logistics, and ope…
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Unfairly Labeled. How Your Workplace Can Benefit From Ditching Generational Stereotypes
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A blueprint for managing people, not generations Unfairly Labeled challenges the very concept of «generational differences» as an unfair generalizatio…
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The Leadership Habit. Transforming Behaviors to Drive Results
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The 10 essential skills to transform the way you lead The Leadership Habit provides the framework for patterns of behavior that will transform the way…
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Pivot Points. Five Decisions Every Successful Leader Must Make
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A Roadmap for Transforming Ambition into Achievement In the sea of thrown-together, stereotypical leadership advice, Julia Tang Peters’ Pivot Points s…
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Brief. Make a Bigger Impact by Saying Less
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Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and…
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Capacity. Create Laser Focus, Boundless Energy, and an Unstoppable Drive In Any Organization
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Optimize your talent by removing the obstacles in their path Capacity is a proven system for bringing the best out of your team-and yourself. Matt and…
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What's Wrong With China
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What’s Wrong with China is the most cogent, insightful and penetrating examination I have read on the paradoxes and self-deceptions of Modern China, w…
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Marketing Performance. How Marketers Drive Profitable Growth
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Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. In fact, they ac…
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Super Agent. Real Estate Success At The Highest Level
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Reading Super Agent is like spending a day with two of the most successful real estate agents in America. Joseph and JoAnn Callaway sell 300 to 500 hi…
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Brief. Make a Bigger Impact by Saying Less
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Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and…
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Simply Said. Communicating Better at Work and Beyond
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Master the art of communication to improve outcomes in any scenario Simply Said is the essential handbook for business communication. Do you ever feel…
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Best Job Ever!. Rethink Your Career, Redefine Rich, Revolutionize Your Life
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An action-based plan for building the career of your dreams Best Job Ever! is the ultimate guide to creating your dream career and increasing your fin…
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Cocktail Investing. Distilling Everyday Noise into Clear Investment Signals for Better Returns
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The automatic filter against bad, irrelevant, outdated investing information Cocktail Investing takes a look at investing in a different, catalyst-dri…
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The Presentation Lab. Learn the Formula Behind Powerful Presentations
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Revealing the difference between great slides and great presentations Based on a proven process from one of the world’s most prominent presentation co…
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Content to Commerce. Engaging Consumers Across Paid, Owned and Earned Channels
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Master the publishing and entertainment world's tools and techniques for content marketing success Over the last decade the convergence of media and t…
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The Empowered Manager. Positive Political Skills at Work
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Empowerment produces the conditions for high performance. Especially for middle managers and below. Empowered cultures attract and retain talent. They…
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The Ways to New. 15 Paths to Disruptive Innovation
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Break free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint for innovation, helping you dig your organization …
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YouthNation. Building Remarkable Brands in a Youth-Driven Culture
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Youth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…
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Storyscaping. Stop Creating Ads, Start Creating Worlds
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How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively…
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Elevate. The Three Disciplines of Advanced Strategic Thinking
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According to a study published in Chief Executive Magazine, the most valued skill in leaders today is strategic thinking. However, more than half of a…
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