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Зарубежная деловая литература

Selling Big to China. Negotiating Principles for the World's Largest Market
Selling Big to China. Negotiating Principles for the World's Largest Market
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This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been tested and prov…
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Richard Pratt: One Out of the Box. The Secrets of an Australian Billionaire
Richard Pratt: One Out of the Box. The Secrets of an Australian Billionaire
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Richard Pratt was one of Australia's most successful, formidable and charismatic businessmen. Yet for all this he was unfailingly human, his life play…
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The Employee Experience. How to Attract Talent, Retain Top Performers, and Drive Results
The Employee Experience. How to Attract Talent, Retain Top Performers, and Drive Results
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Ever notice how companies with the best service also have the happiest employees? That’s no accident. Do you want to build a strong, successful organi…
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Trading Chaos. Maximize Profits with Proven Technical Techniques
Trading Chaos. Maximize Profits with Proven Technical Techniques
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How to trade the markets by integrating Chaos Theory with market sentiment In the first edition of Trading Chaos, seasoned trader and psychologist Bil…
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Responsibility at Work. How Leading Professionals Act (or Don't Act) Responsibly
Responsibility at Work. How Leading Professionals Act (or Don't Act) Responsibly
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Filled with original essays by Howard Gardner, William Damon, Mihaly Csikszenthmihalyi, and Jeanne Nakamura and based on a large-scale research projec…
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Cashing in on Pre-foreclosures and Short Sales. A Real Estate Investor's Guide to Making a Fortune Even in a Down Market
Cashing in on Pre-foreclosures and Short Sales. A Real Estate Investor's Guide to Making a Fortune Even in a Down Market
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Cashing in on Pre-foreclosures and Short Sales shows investors exactly how to take advantage of what many are calling the best upcoming investment rea…
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Designing the Smart Organization. How Breakthrough Corporate Learning Initiatives Drive Strategic Change and Innovation
Designing the Smart Organization. How Breakthrough Corporate Learning Initiatives Drive Strategic Change and Innovation
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Filling a gap in the literature, this book offers an innovative interdisciplinary approach to learning for corporate strategic development, linking th…
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Managing to Make a Difference. How to Engage, Retain, and Develop Talent for Maximum Performance
Managing to Make a Difference. How to Engage, Retain, and Develop Talent for Maximum Performance
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A practical, real-world training manual for mid-level management Managing to Make a Difference presents a leadership guide for those in the middle. Th…
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Survive, Exploit, Disrupt. Action Guidelines for Marketing in a Recession
Survive, Exploit, Disrupt. Action Guidelines for Marketing in a Recession
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Recessions – there may not be anything we can do to stop them, but we have plenty of choices when it comes to our response. During a recession too muc…
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Visual Selling. Capture the Eye and the Customer Will Follow
Visual Selling. Capture the Eye and the Customer Will Follow
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Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson look…
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Billions of Drops in Millions of Buckets. Why Philanthropy Doesn't Advance Social Progress
Billions of Drops in Millions of Buckets. Why Philanthropy Doesn't Advance Social Progress
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Praise for BILLIONS OF DROPS in MILLIONS OF BUCKETS «Billions of Drops in Millions of Buckets provides a bracing and original look at philan-thropy th…
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Designing Successful Target-Date Strategies for Defined Contribution Plans. Putting Participants on the Optimal Glide Path
Designing Successful Target-Date Strategies for Defined Contribution Plans. Putting Participants on the Optimal Glide Path
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The ultimate guidebook for navigating the new world of pensions and retirement plans In the wake of the explosive growth of defined contribution (DC) …
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Wiley Revenue Recognition plus Website. Understanding and Implementing the New Standard
Wiley Revenue Recognition plus Website. Understanding and Implementing the New Standard
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Everything you need to understand and implement the new converged FASB-IASB revenue recognition standard Wiley Revenue Recognition provides an overvie…
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A Leader's Legacy
A Leader's Legacy
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In this provocative book, leadership experts and authors of the best-selling The Leadership Challenge, Jim Kouzes and Barry Posner take on a unique ch…
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Investment Performance Measurement. Evaluating and Presenting Results
Investment Performance Measurement. Evaluating and Presenting Results
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Praise for Investment Performance Measurement «This volume contains the insights of more than fifty prominent authorities on performance measurement. …
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Option Trading. Pricing and Volatility Strategies and Techniques
Option Trading. Pricing and Volatility Strategies and Techniques
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An A to Z options trading guide for the new millennium and the new economy Written by professional trader and quantitative analyst Euan Sinclair, Opti…
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Breaking Through. Stories and Best Practices From Companies That Help Women Succeed
Breaking Through. Stories and Best Practices From Companies That Help Women Succeed
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When women succeed, we all win. Breaking Through explores the mentoring relationship, and unravels its effects on women, businesses, society, and the …
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The First Two Rules of Leadership. Don't be Stupid, Don't be a Jerk
The First Two Rules of Leadership. Don't be Stupid, Don't be a Jerk
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How to achieve extraordinary results with class How can you improve your leadership results beginning right now? The First Two Rules of Leadership: Do…
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International Financial Statement Analysis Workbook
International Financial Statement Analysis Workbook
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International Financial Statement Analysis provides the most up-to-date detail for the successful assessment of company performance and financial posi…
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Shell Shocked. How Canadians Can Invest After the Collapse
Shell Shocked. How Canadians Can Invest After the Collapse
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As the world picks itself off the mat and begins to grow again, a bull market in all things Canadian is about to wash up on our shores. A wave of unpr…
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Social Media Metrics. How to Measure and Optimize Your Marketing Investment
Social Media Metrics. How to Measure and Optimize Your Marketing Investment
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The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels,…
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The Practitioner's Guide to Governance as Leadership. Building High-Performing Nonprofit Boards
The Practitioner's Guide to Governance as Leadership. Building High-Performing Nonprofit Boards
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THE PRACTITIONER'S GUIDE TO GOVERNANCE AS LEADERSHIP The Practitioner's Guide to Governance as Leadership offers a resource that shows how to achieve …
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Delivering Effective Social Customer Service. How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation
Delivering Effective Social Customer Service. How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation
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Social Customer Service is new. Social Media is the biggest thing happening to the customer service industry since the mid 1960s when modern day call …
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Managing the Unexpected. Sustained Performance in a Complex World
Managing the Unexpected. Sustained Performance in a Complex World
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Improve your company's ability to avoid or manage crises Managing the Unexpected, Third Edition is a thoroughly revised text that offers an updated lo…
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Beyond Work. How Accomplished People Retire Successfully
Beyond Work. How Accomplished People Retire Successfully
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Silences the worry financially successful people have over retirement while offering them exciting new ways to think about and plan for a life after w…
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Unternehmenskonzepte zur Work-Life-Balance Ideen und Know-how für Fuhrungskrafte. HR-Abteilungen und Berater
Unternehmenskonzepte zur Work-Life-Balance Ideen und Know-how für Fuhrungskrafte. HR-Abteilungen und Berater
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Work-Life-Balance bedeutet viel mehr als den Ausgleich zwischen Beruf, Familie und Privatleben. Sie umfasst betriebliche Rahmenbedingungen, Fuhrungsku…
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Impact & Excellence. Data-Driven Strategies for Aligning Mission, Culture and Performance in Nonprofit and Government Organizations
Impact & Excellence. Data-Driven Strategies for Aligning Mission, Culture and Performance in Nonprofit and Government Organizations
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Learn to identify, capture, and utilize impactful data for organizational transformation Impact & Excellence is the culmination of a four year researc…
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The Skilled Negotiator. Mastering the Language of Engagement
The Skilled Negotiator. Mastering the Language of Engagement
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In The Skilled Negotiator Kathleen Reardon engagingly describes how to expand on negotiation strategies and develop language skills to enhance success…
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The Art of Critical Making. Rhode Island School of Design on Creative Practice
The Art of Critical Making. Rhode Island School of Design on Creative Practice
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Describes the world's leading approach to art and design taught at Rhode Island School of Design At Rhode Island School of Design students are immerse…
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Day Trading and Swing Trading the Currency Market. Technical and Fundamental Strategies to Profit from Market Moves
Day Trading and Swing Trading the Currency Market. Technical and Fundamental Strategies to Profit from Market Moves
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Play the forex markets to win with this invaluable guide to strategy and analysis Day Trading and Swing Trading the Currency Market gives forex trader…
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Investing in the Age of Sovereign Defaults. How to Preserve your Wealth in the Coming Crisis
Investing in the Age of Sovereign Defaults. How to Preserve your Wealth in the Coming Crisis
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Acclaimed investment experts Peter Treadway and Michael Wong explain how to protect your investments—and even profit—from the coming sovereign default…
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Business Analysis For Dummies
Business Analysis For Dummies
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Your go-to guide on business analysis Business analysis refers to the set of tasks and activities that help companies determine their objectives for m…
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Mechanical Trading Systems. Pairing Trader Psychology with Technical Analysis
Mechanical Trading Systems. Pairing Trader Psychology with Technical Analysis
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A wide variety of flexible trading systems that combine sophisticated technical analysis with trading psychology theory Mechanical Trading Systems exa…
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Marketing Calculator. Measuring and Managing Return on Marketing Investment
Marketing Calculator. Measuring and Managing Return on Marketing Investment
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This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge…
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Remarkable Leadership. Unleashing Your Leadership Potential One Skill at a Time
Remarkable Leadership. Unleashing Your Leadership Potential One Skill at a Time
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Remarkable Leadership is a practical handbook written for anyone who wants to hone the skills they need to become an outstanding leader. In this groun…
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Against the Grain. Lessons in Entrepreneurship from the Founder of Cobra Beer
Against the Grain. Lessons in Entrepreneurship from the Founder of Cobra Beer
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'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along …
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Build a Brand in 30 Days. With Simon Middleton, The Brand Strategy Guru
Build a Brand in 30 Days. With Simon Middleton, The Brand Strategy Guru
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You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book – and 30 days. Simon Middleton s…
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Fraud 101. Techniques and Strategies for Understanding Fraud
Fraud 101. Techniques and Strategies for Understanding Fraud
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A straightforward guide explaining the nature of financial fraud Fraud continues to be one of the fastest growing and most costly crimes in the United…
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An Innovator's Tale. New Perspectives for Accelerating Creative Breakthroughs
An Innovator's Tale. New Perspectives for Accelerating Creative Breakthroughs
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A compelling novel of business intrigue, suspense, and transformation from a critically acclaimed author In an exciting departure from his writing on …
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The Micro Cap Investor. Strategies for Making Big Returns in Small Companies
The Micro Cap Investor. Strategies for Making Big Returns in Small Companies
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The Micro Cap Investor Learn how today's smartest investors are discovering opportunities–and reaping profits–ahead of the Wall Street pros Micro cap …
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Think Bigger. And 39 Other Winning Strategies from Successful Entrepreneurs
Think Bigger. And 39 Other Winning Strategies from Successful Entrepreneurs
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What does it take to succeed today both personally and professionally? In looking for answers, one obvious place to start would be to talk to self-mad…
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Credit Derivatives. Application, Pricing, and Risk Management
Credit Derivatives. Application, Pricing, and Risk Management
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The market for credit derivatives–financial instruments designed to transfer credit risk from one party to another–has grown exponentially in recent y…
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Hidden Financial Risk. Understanding Off-Balance Sheet Accounting
Hidden Financial Risk. Understanding Off-Balance Sheet Accounting
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An insider's guide to understanding and eliminating accounting fraud How do these high-profile accounting scandals occur and what could have been done…
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Nerds on Wall Street. Math, Machines and Wired Markets
Nerds on Wall Street. Math, Machines and Wired Markets
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An intriguing look at how technology is changing financial markets, from an innovator on the frontlines of this revolution Nerds on Wall Street tells …
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J. Christoph Amberger's Hot Trading Secrets. How to Get In and Out of the Market with Huge Gains in Any Climate
J. Christoph Amberger's Hot Trading Secrets. How to Get In and Out of the Market with Huge Gains in Any Climate
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Master the market for maximum profits with HOT TRADING SECRETS Playing the trading game takes audacious confidence, but winning takes more. It's about…
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