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Зарубежная деловая литература

Setting Global Standards. Guidelines for Creating Codes of Conduct in Multinational Corporations
Setting Global Standards. Guidelines for Creating Codes of Conduct in Multinational Corporations
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Learn how large corporations can make real improvements in their standard business practices without jeopardizing their competitiveness in the global …
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Blind Spots. Achieve Success by Seeing What You Can't See
Blind Spots. Achieve Success by Seeing What You Can't See
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Praise for Blind Spots «Shelton's open and candid style inspires trust among readers. Management teams and those making career choices can push their …
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Islamic Capital Markets and Products. Managing Capital and Liquidity Requirements Under Basel III
Islamic Capital Markets and Products. Managing Capital and Liquidity Requirements Under Basel III
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Ensure Basel III compliance with expert analysis specific to Islamic Finance Islamic Capital Markets and Products provides a thorough examination of I…
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Leverage. How Cheap Money Will Destroy the World
Leverage. How Cheap Money Will Destroy the World
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How the wealthy and powerful abuse finance to skim immense profits Debasement of the dollar as a result of ill-use of leverage is destroying the globa…
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Web Marketing That Works. Confessions from the Marketing Trenches
Web Marketing That Works. Confessions from the Marketing Trenches
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Practical tips on using the web to boost your business, no matter what business you're in Everyone in business knows they need to embrace the web, but…
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The Not-for-Profit CEO. How to Attain and Retain the Corner Office
The Not-for-Profit CEO. How to Attain and Retain the Corner Office
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Make your move toward the top Based on research conducted with the support of the American Society of Association Executives (ASAE) involving more tha…
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Keeping The Millennials. Why Companies Are Losing Billions in Turnover to This Generation- and What to Do About It
Keeping The Millennials. Why Companies Are Losing Billions in Turnover to This Generation- and What to Do About It
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"This is a great book and a must-read for anyone who wants tounderstand the young people who are now or will soon join the workforce. It'sone of the m…
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Интегрированные маркетинговые коммуникации: теория и практика рекламы
Интегрированные маркетинговые коммуникации: теория и практика рекламы
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Учебное пособие написано в соответствии с Государственным образовательным стандартом высшего образования по направлениям подготовки бакалавров «Реклам…
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Trading ETFs. Gaining an Edge with Technical Analysis
Trading ETFs. Gaining an Edge with Technical Analysis
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A comprehensive catalog of exchange-traded funds and insights into successful trading techniques This Second Edition of the bestselling Trading ETFs o…
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Chicken Health For Dummies
Chicken Health For Dummies
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Everything you need to care for and keep happy, healthy chickens With directives on diagnosing and treating sick or ailing chickens, as well as genera…
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Creating Success from the Inside Out. Develop the Focus and Strategy to Uncover the Life You Want
Creating Success from the Inside Out. Develop the Focus and Strategy to Uncover the Life You Want
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Creating Success from the Inside Out shares the inspiring and motivational story of Ephren Taylor, one of the world’s youngest-ever CEOs of a publicly…
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Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
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An introduction to greentailing and the five other biggest trends in the retail business In their newest book on retailing, authors Stern and Ander ex…
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The Little Book of Big Dividends. A Safe Formula for Guaranteed Returns
The Little Book of Big Dividends. A Safe Formula for Guaranteed Returns
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Everyone needs to invest, but where do you invest during bear markets? The massive stock declines over the past year have eroded savings, but this doe…
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Beyond Dealmaking. Five Steps to Negotiating Profitable Relationships
Beyond Dealmaking. Five Steps to Negotiating Profitable Relationships
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Praise for Beyond Dealmaking «Every potential rainmaker and savvy competitor needs Melanie Billings-Yun's GRASP method for negotiation. You'll never h…
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Zennovation. An East-West Approach to Business Success
Zennovation. An East-West Approach to Business Success
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Combining the principles of Eastern and Western business practices for powerful success As an entrepreneur, manager, and problem-solver, Tomio Taki ha…
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Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World
Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World
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Praise for Taming the Search-and-Switch Customer «What an excellent wake-up call! Your company's most valuable asset—your loyal customers—have more to…
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Обзор книги Дж. Ниренберга «Маэстро переговоров»
Обзор книги Дж. Ниренберга «Маэстро переговоров»
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Наш эксперт Татьяна Кувшинникова – преподаватель Русской Школы Управления, психолог, эксперт по выстраиванию кроссфункциональных отношений – расскажет…
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Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's Office
Getting to VITO (The Very Important Top Officer). 10 Steps to VITO's Office
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The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, a…
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Whiteboard Selling. Empowering Sales Through Visuals
Whiteboard Selling. Empowering Sales Through Visuals
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Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step approach to transf…
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Эффективные продажи: кратко, ясно, просто
Эффективные продажи: кратко, ясно, просто
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В этой книге выдающийся британский маркетолог Боб Этерингтон рассказывает, как оптимизировать работу в сфере продаж, чтобы привести к успеху любую ком…
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The E-Code. 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly--Using Only E-Mail!
The E-Code. 34 Internet Superstars Reveal 44 Ways to Make Money Online Almost Instantly--Using Only E-Mail!
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Use e-mail to boost your income-today! The E-Code brings together the combined wisdom of 33 Internet marketing superstars to reveal how they make mone…
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Лидерство. Теория и практика. Профессиональный подход к управлению компаниями и людьми
Лидерство. Теория и практика. Профессиональный подход к управлению компаниями и людьми
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Питер Г. Нортхаус, доктор наук, почетный профессор коммуникации в Университете Западного Мичигана. Автор многочисленных книг, консультант и лектор по …
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50 способов перепрограммировать тревожный мозг: простые навыки, чтобы снять тревогу и создать новые нейронные связи для успокоения. Терапия для беспокойного разума
50 способов перепрограммировать тревожный мозг: простые навыки, чтобы снять тревогу и создать новые нейронные связи для успокоения. Терапия для беспокойного разума
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Сборник аудиокниг: 50 способов перепрограммировать тревожный мозг: простые навыки, чтобы снять тревогу и создать новые нейронные связи для успокоения;…
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Insight Selling. Surprising Research on What Sales Winners Do Differently
Insight Selling. Surprising Research on What Sales Winners Do Differently
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What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bests…
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Financial Risk Manager Handbook. FRM Part I / Part II
Financial Risk Manager Handbook. FRM Part I / Part II
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The essential reference for financial risk management Filled with in-depth insights and practical advice, the Financial Risk Manager Handbook is the c…
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Riding the Indian Tiger. Understanding India -- the World's Fastest Growing Market
Riding the Indian Tiger. Understanding India -- the World's Fastest Growing Market
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In 2008, India will likely overtake China as the world’s fastest growing economy and become one of the largest economies globally. Foreign investment …
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Live It Up Without Outliving Your Money!. Getting the Most From Your Investments in Retirement
Live It Up Without Outliving Your Money!. Getting the Most From Your Investments in Retirement
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Completely expanded and updated, Live it Up Without Outliving Your Money! Second Edition is the financial roadmap that people are looking for. Based o…
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The UnStoppables. Tapping Your Entrepreneurial Power
The UnStoppables. Tapping Your Entrepreneurial Power
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How to tap the real source of entrepreneurial power in you and in your organization The UnStoppables is based on foreword author Graham Weston's exper…
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Seasonal Sector Trades. 2014 Q2 Strategies
Seasonal Sector Trades. 2014 Q2 Strategies
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Commodity Trader's Almanac is now Seasonal Sector Trades! A precise seasonal investment strategy, backed by research and hard data Seasonal Sector Tra…
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Extreme Events. Robust Portfolio Construction in the Presence of Fat Tails
Extreme Events. Robust Portfolio Construction in the Presence of Fat Tails
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Taking due account of extreme events when constructing portfolios of assets or liabilities is a key discipline for market professionals. Extreme event…
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Everything I Know About Business I Learned from my Mama. A Down-Home Approach to Business and Personal Success
Everything I Know About Business I Learned from my Mama. A Down-Home Approach to Business and Personal Success
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Praise for Everything I Know About Business I Learned from My Mama «Not your typical success book by any means. It's laugh-out-loud funny, full of gre…
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A Complete Guide to Technical Trading Tactics. How to Profit Using Pivot Points, Candlesticks & Other Indicators
A Complete Guide to Technical Trading Tactics. How to Profit Using Pivot Points, Candlesticks & Other Indicators
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A thorough trading guide from a professional trader The Complete Guide to Technical Trading Tactics can help the new individual investor understand th…
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Property Rich. Secure Your Financial Freedom
Property Rich. Secure Your Financial Freedom
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Want to buy 10 properties in 10 years, and still have money in your pocket? It’s possible. Property Rich will show you how. Authors Melissa Opie and S…
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Привычки миллионеров. Принципы денежного мышления
Привычки миллионеров. Принципы денежного мышления
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Заметно увеличить достаток не так сложно, как может показаться. Проанализируйте свои ежедневные привычки, оцените свой образ мышления, взгляните беспр…
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The Marketer's Handbook. Reassessing Marketing Techniques for Modern Business
The Marketer's Handbook. Reassessing Marketing Techniques for Modern Business
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This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, contextual…
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The Imperfect Board Member. Discovering the Seven Disciplines of Governance Excellence
The Imperfect Board Member. Discovering the Seven Disciplines of Governance Excellence
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Praise for The Imperfect Board Member «Finally! A book about boards that isn't boring!» –Patrick Lencioni, author, The Five Dysfunctions of a Team «Ev…
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Out-Executing the Competition. Building and Growing a Financial Services Company in Any Economy
Out-Executing the Competition. Building and Growing a Financial Services Company in Any Economy
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An inside look at what makes a successful financial services company Irv Rothman may not have considered a career in the financial services early on, …
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Simulations and the Future of Learning
Simulations and the Future of Learning
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Simulations and the Future of Learning offers trainers and educators the information and perspective they need to understand, design, build, and deplo…
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Negotiating at Work. Turn Small Wins into Big Gains
Negotiating at Work. Turn Small Wins into Big Gains
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Understand the context of negotiations to achieve better results Negotiation has always been at the heart of solving problems at work. Yet today, when…
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The Trend Following Bible. How Professional Traders Compound Wealth and Manage Risk
The Trend Following Bible. How Professional Traders Compound Wealth and Manage Risk
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A proven approach to trading success based on the best commodity trading advisors Profiting from long-term trends is the most common path to success f…
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The New Path to Real Estate Wealth. Earning Without Owning
The New Path to Real Estate Wealth. Earning Without Owning
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MAKE A FORTUNE IN REAL ESTATE-Without Owning Property! Did you know that you don't actually have to own real estate to profit from it? It's true! If y…
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Option Spread Trading. A Comprehensive Guide to Strategies and Tactics
Option Spread Trading. A Comprehensive Guide to Strategies and Tactics
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A practical guide to unlocking the power of option spreads When dealing with option spreads your looking to purchase one option in conjunction with th…
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Innovation in a Reinvented World. 10 Essential Elements to Succeed in the New World of Business
Innovation in a Reinvented World. 10 Essential Elements to Succeed in the New World of Business
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A step-by-step guide to the 10 essential and practical skills a business needs to innovate and thrive in uncertain times The reinvented world of busin…
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Office 365 For Dummies
Office 365 For Dummies
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Collaborate on documents in real time Utilize social networking in your daily tasks Increase productivity and grow your business Create a virtual offi…
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Credibility. How Leaders Gain and Lose It, Why People Demand It
Credibility. How Leaders Gain and Lose It, Why People Demand It
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The first true revision of the classic book from the bestselling author of The Leadership Challenge As the world falls deeper into economic downturns …
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