конкурентные преимущества
The Wallet Allocation Rule
Customer Loyalty Isn't Enough—Grow Your Share of Wallet
The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for sha…
ПодробнееThe Light and Fast Organisation
Cut the organisational and operational dead weight to climb higher, faster
The Light and Fast Organisation presents a blueprint for organisations look…
ПодробнееThe Road To Luxury. The Evolution, Markets and Strategies of Luxury Brand Management
A thorough, comprehensive guide to the luxury goods industry for executives, entrepreneurs, and students interested to know about the luxury business …
ПодробнееI Have a Strategy (No, You Don't). The Illustrated Guide to Strategy
A smart and witty take on strategy . . . an essential business topic Every day, millions of professionals around the world discuss strategy, and they …
ПодробнееThe Art of Opportunity
Innovate your way toward growth using practical, research-backed frameworks
The Art of Opportunity offers a path toward new growth, providing the pers…
ПодробнееThe Light and Fast Organisation
Cut the organisational and operational dead weight to climb higher, faster
The Light and Fast Organisation presents a blueprint for organisations look…
ПодробнееBreakpoints. How to Shift Your Business to the Next Level
Find your drive and redefine your business priorities Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееI Have a Strategy (No, You Don't). The Illustrated Guide to Strategy
A smart and witty take on strategy . . . an essential business topic Every day, millions of professionals around the world discuss strategy, and they …
ПодробнееThe Art of Opportunity
Innovate your way toward growth using practical, research-backed frameworks
The Art of Opportunity offers a path toward new growth, providing the pers…
ПодробнееBeyond the Pale. The Story of Sierra Nevada Brewing Co.
Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co. Beyond the Pale chronicles Ken Grossman's journey from ho…
ПодробнееBreakpoints. How to Shift Your Business to the Next Level
Find your drive and redefine your business priorities Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееCrowdstorm. The Future of Innovation, Ideas, and Problem Solving
A practical guide to tapping into the abundant ideas and talent outside your organization Successful organizations are constantly searching for new id…
ПодробнееBig Data in Practice
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data.
Big data is on the…
ПодробнееBeyond the Pale. The Story of Sierra Nevada Brewing Co.
Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co. Beyond the Pale chronicles Ken Grossman's journey from ho…
ПодробнееThe Game of Inches. Why Small Change Wins Big Results
No spin, no fuss, no gurus: get the real secret to business success Game of Inches dispels the myth that success must come from disruption, and provid…
ПодробнееCrowdstorm. The Future of Innovation, Ideas, and Problem Solving
A practical guide to tapping into the abundant ideas and talent outside your organization Successful organizations are constantly searching for new id…
ПодробнееGamechangers
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological ch…
ПодробнееBig Data in Practice
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data.
Big data is on the…
ПодробнееFish Can't See Water. How National Culture Can Make or Break Your Corporate Strategy
How national culture impacts organizational culture—and business success Using extensive case studies of successful global corporations, this book exp…
ПодробнееThe Game of Inches. Why Small Change Wins Big Results
No spin, no fuss, no gurus: get the real secret to business success Game of Inches dispels the myth that success must come from disruption, and provid…
ПодробнееStrategy Builder. How to Create and Communicate More Effective Strategies
A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE… …
ПодробнееGamechangers
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological ch…
ПодробнееFish Can't See Water. How National Culture Can Make or Break Your Corporate Strategy
How national culture impacts organizational culture—and business success Using extensive case studies of successful global corporations, this book exp…
ПодробнееOversubscribed. How to Get People Lining Up to Do Business with You
Don't fight for customers, let them fight over you! Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets…
ПодробнееStrategy Builder. How to Create and Communicate More Effective Strategies
A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE… …
ПодробнееBeat the Crowd
Follow a pioneer's journey from factory floor to CEO Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that stee…
ПодробнееThe Collaboration Economy. How to Meet Business, Social, and Environmental Needs and Gain Competitive Advantage
How six industries are collaborating with competitors, society, and the public sector for competitive advantage No longer can we consume the equivalen…
ПодробнееOversubscribed. How to Get People Lining Up to Do Business with You
Don't fight for customers, let them fight over you! Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets…
ПодробнееThe Dream Cafe. Lessons in the Art of Radical Innovation
Get out of the office and dream! To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So ge…
ПодробнееBeat the Crowd
Follow a pioneer's journey from factory floor to CEO Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that stee…
ПодробнееBreakpoints
Find your drive and redefine your business priorities
Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееThe Collaboration Economy. How to Meet Business, Social, and Environmental Needs and Gain Competitive Advantage
How six industries are collaborating with competitors, society, and the public sector for competitive advantage No longer can we consume the equivalen…
ПодробнееBeating the Global Odds. Successful Decision-making in a Confused and Troubled World
The Answer to Global Overload Contending with the 24/7 news cycle and an endless barrage of choices and information has stymied leadership and decisio…
ПодробнееThe Dream Cafe. Lessons in the Art of Radical Innovation
Get out of the office and dream! To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So ge…
ПодробнееThe Wallet Allocation Rule
Customer Loyalty Isn't Enough—Grow Your Share of Wallet
The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for sha…
ПодробнееBreakpoints
Find your drive and redefine your business priorities
Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееThe Road To Luxury. The Evolution, Markets and Strategies of Luxury Brand Management
A thorough, comprehensive guide to the luxury goods industry for executives, entrepreneurs, and students interested to know about the luxury business …
ПодробнееBeating the Global Odds. Successful Decision-making in a Confused and Troubled World
The Answer to Global Overload Contending with the 24/7 news cycle and an endless barrage of choices and information has stymied leadership and decisio…
ПодробнееBurning the Ships. Transforming Your Company's Culture Through Intellectual Property Strategy
Now in paperback, the inside story of «the greatest transformation of Microsoft since it became a multinational company» Marshall Phelps's remarkable …
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