маркетинг
UnMarketing
UnMarket to build trust and make lifelong customers!
In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop
Marketing, St…
ПодробнееYouthNation
Youth is no longer an age—it's a commodity
YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…
ПодробнееBehavioral Marketing
Grow revenue by leveraging behavioral marketing during your next campaign
Behavioral Marketing guides you in using relatively new marketing tactics to…
ПодробнееThe Sales Boss
The step-by-step guide to a winning sales team
The Sales Boss reveals the secrets to great sales management, and provides direct examples of how you c…
ПодробнееMarketing to Millennials For Dummies
Market effectively to the millennial mindset
Millennials make up the largest and most valuable market of consumers in the United States —but until you…
ПодробнееYouthNation
Youth is no longer an age—it's a commodity
YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…
ПодробнееBehavioral Marketing
Grow revenue by leveraging behavioral marketing during your next campaign
Behavioral Marketing guides you in using relatively new marketing tactics to…
ПодробнееPROдвижение бизнеса в интернете
Эту книгу я написал для владельцев бизнеса, которые хотят продвигать свое дело в интернете, но не знают какой рекламный канал выбрать, кому это довери…
ПодробнееArtificial Intelligence for Marketing
A straightforward, non-technical guide to the next major marketing tool
Artificial Intelligence for Marketing presents a tightly-focused introduction …
ПодробнееСовершенствование маркетинговой деятельности организации
Цель исследования – определение комплекса маркетинговых условий совершенствования маркетинговой деятельности организации.
В соответствии с данной цель…
ПодробнееSales Management For Dummies
Guide your sales force to its fullest potential
With a proven sales management and execution process, Sales Management For Dummies aids organizations …
ПодробнееFranchise Management For Dummies
McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how…
ПодробнееArtificial Intelligence for Marketing
A straightforward, non-technical guide to the next major marketing tool
Artificial Intelligence for Marketing presents a tightly-focused introduction …
ПодробнееGamechangers
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological ch…
ПодробнееThe Sales Acceleration Formula
Use data, technology, and inbound selling to build a remarkable team and accelerate sales
The Sales Acceleration Formula provides a scalable, predicta…
ПодробнееCustomer-Centric Marketing
The practical, expert guide to reaching the new consumer
Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing la…
ПодробнееFranchise Management For Dummies
McDonalds, Sonic, Subway, Dairy Queen, Circle K, Piggly Wiggly—all well-known franchises in America and beyond. You've probably sometimes wondered how…
ПодробнееBreakpoints
Find your drive and redefine your business priorities
Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееGamechangers
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological ch…
ПодробнееThe Sales Acceleration Formula
Use data, technology, and inbound selling to build a remarkable team and accelerate sales
The Sales Acceleration Formula provides a scalable, predicta…
ПодробнееCustomer-Centric Marketing
The practical, expert guide to reaching the new consumer
Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing la…
ПодробнееMarketing 4.0
Marketing has changed forever—this is what comes next
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generatio…
ПодробнееBreakpoints
Find your drive and redefine your business priorities
Breakpoints is the business owner's guide to regaining your passion and driving your business fo…
ПодробнееBuyer Personas
Named one of Fortune Magazine’s “5 Best Business Books” in 2015
See your offering through the buyer's eyes for more effective marketing
Buyer Personas…
ПодробнееChief Customer Officer 2.0
A Customer Experience Roadmap to Transform Your Business and Culture
Chief Customer Officer 2.0 will give you a proven framework that has launched and…
ПодробнееНецензурный словарь фрилансера, или как не сойти с ума, работая с людьми
Эта книга — не учебник, а жизненный словарь для всех, кто хоть раз получал голосовое на 5 минут без сути, переживал синдром самозванца под звон уведом…
ПодробнееMarketing 4.0
Marketing has changed forever—this is what comes next
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generatio…
ПодробнееThe Accidental Entrepreneur
Learn the other secrets to success from the founder of Boost Juice
In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills t…
ПодробнееBuyer Personas
Named one of Fortune Magazine’s “5 Best Business Books” in 2015
See your offering through the buyer's eyes for more effective marketing
Buyer Personas…
ПодробнееChief Customer Officer 2.0
A Customer Experience Roadmap to Transform Your Business and Culture
Chief Customer Officer 2.0 will give you a proven framework that has launched and…
ПодробнееSocial Selling Mastery
A concrete framework for engaging today's buyer and building relationships
Social Selling Mastery provides a key resource for sales and marketing prof…
ПодробнееThe Strategic Storyteller
The world needs more storytellers.
Storytelling is an inherently innovative activity.
When organizations find their best stories and tell them to the …
ПодробнееThe Accidental Entrepreneur
Learn the other secrets to success from the founder of Boost Juice
In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills t…
ПодробнееThe Dream Cafe
Get out of the office and dream!
To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So ge…
ПодробнееDirect Selling For Dummies
Become a direct sales success story with this insider guide to making it big
Direct Selling For Dummies is the perfect resource for anyone involved or…
ПодробнееSocial Selling Mastery
A concrete framework for engaging today's buyer and building relationships
Social Selling Mastery provides a key resource for sales and marketing prof…
ПодробнееThe Strategic Storyteller
The world needs more storytellers.
Storytelling is an inherently innovative activity.
When organizations find their best stories and tell them to the …
ПодробнееHow to Stand Out
Win the respect you deserve
You probably already have the skills to be more fulfilled and successful. But sometimes it’s about showcasing these skills…
ПодробнееThe Dream Cafe
Get out of the office and dream!
To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So ge…
ПодробнееDirect Selling For Dummies
Become a direct sales success story with this insider guide to making it big
Direct Selling For Dummies is the perfect resource for anyone involved or…
ПодробнееThe Sales Boss
The step-by-step guide to a winning sales team
The Sales Boss reveals the secrets to great sales management, and provides direct examples of how you c…
ПодробнееMarketing to Millennials For Dummies
Market effectively to the millennial mindset
Millennials make up the largest and most valuable market of consumers in the United States —but until you…
ПодробнееHow to Stand Out
Win the respect you deserve
You probably already have the skills to be more fulfilled and successful. But sometimes it’s about showcasing these skills…
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