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You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing and need a guide that will help your company distin…

Get a practical, actionable, three-step process to build and leverage important relationships Most people know instinctively how to build positive, lo…

An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas…

The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s busin…

Известный американский предприниматель и автор многих классных книг Харви Маккей как-то сказал: «Я думаю, что должности ничего не значат. В моей компа…

The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, a…

A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Tod…

TIMELESS WISDOM from the ORIGINAL PHILOSOPHER of PERSONAL SUCCESS «No matter who you are or what you do, you are a salesperson. Every time you speak t…

A complete guide to successful trade shows and exhibitions Trade shows, consumer shows, product launches, sporting events, and other opportunities to …

Эта книга – квинтэссенция моего опыта как продавца, переговорщика и тренера по крупным и экспертным продажам в секторе B2B. Для простоты восприятия и …

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business act…

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes becom…

Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures,…

One of the world's most sought-after sales training and consulting experts reveals the strategies smart companies use to sell anything to anyone This …

Эта книга содержит таблицы, графики и иллюстрации в виде ПДФ-файла, который вы можете скачать на странице аудиокниги на сайте после её покупки. Джоуи …

How a new generation of outlaw salespeople are rewriting the rules Outlaw is a guide to what really works in the sales environment. Packed with fresh …

Make the sale to four key generations All your customers like the same type of service, right? And all your products should be sold the same way to al…

What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bests…

“Through engaging and direct analysis, Joanne Thomas Yaccato has drawn the line clearly for businesses—any successful client relationship strategy mus…

Содержание: 1. Счастливые ЛПР-ы (Лица, Принимающие Решения) 2. Выполнение чужой работы 3. Проблема личных встреч 4. Опасные подарки 5. Искусство шерпы…

Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay …

Key skills to make sales managers better developers of salespeople Get out of the firefighting business and into the business of developing the people…

Multiply the effectiveness of your campaigns with marketing automation Marketing automation technology has been shown to dramatically increase lead co…

Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world’s fastest expanding economy. It…

Содержание: 1. Деловые переговоры с корпорациями 2. Совещания как вид деловых переговоров 3. Скука и саботаж 4. Эмоции и заговор молчания 5. Подготовк…

Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your p…

The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the tale…

The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest commun…

In Customer Experience Management, renowned consultant and marketing thinker Bernd Schmitt follows up on his groundbreaking book Experiential Marketin…

Содержание: 1. Договор с корпорацией без тендера 2. Вся соль в процедуре 3. Действия после проведения расчётов 4. Подписи на договоре и его хранение 5…

Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant.…

Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you jus…

Profit doesn't drive purpose. Purpose drives profit. We made some incorrect assumptions about work and those assumptions are killing us. We allowed a …

The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analyt…

Содержание: 1. Демонстрация вместо презентации 2. Идеальная презентация и суровая реальность 3. Конференция для корпораций 4. Тонкости и нюансы конфер…

Tried-and-true information and tips for selling like a pro Are you looking to enter the world of sales, or are you already a salesperson who's looking…

Praise for Mastering the Complex Sale «Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive …

Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predicta…

Time-tested strategies for making the best possible pricing decisions and gaining an unbeatable competitive advantage Pricing is one of the most impor…

Содержание: 1. Деловая переписка: продолжение 2. Ценность личной подписи 3. Сила корпоративного документооборота 4. Форма или содержание: кто кого? 5.…

Distinguish yourself as a «Sales Master» and win big in business today! Your personal and professional distinctions are THE precursor to closing the d…

Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bol…

Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today’s ret…

A non-technical guide to leveraging retail analytics for personal and competitive advantage Style & Statistics is a real-world guide to analytics in r…

Содержание: 1. Введение. Первичный контакт с корпорацией 2. Общие советы перед первой встречей 3. Вопрос культуры в корпорациях 4. Умение слышать друг…