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Зарубежная деловая литература

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Trump 101. The Way to Success
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In Trump 101, Trump himself becomes your personal mentor and coach as he shares tips, tactics, and strategies, all designed to help you make the most …
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Consulting For Dummies
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Consulting For Dummies, 2nd Edition includes a reorganization and narrower focus of the topic, with new or updated information that delves into the sp…
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The Heretics of Finance. Conversations with Leading Practitioners of Technical Analysis
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The Heretics of Finance provides extraordinary insight into both the art of technical analysis and the character of the successful trader. Distinguish…
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The Essential Online Solution. The 5-Step Formula for Small Business Success
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With big-box stores dominating today’s business landscape, small business owners are facing serious challenges. But there is a way to level the playin…
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Leadership and the Sexes. Using Gender Science to Create Success in Business
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Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadersh…
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Breaking News. How the Wheels Came off at Reuters
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An inside look at the shocking decline of Reuters. * Features exclusive interviews with Reuters staffers, competitors, and clients * Written by two fo…
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Building Conflict Competent Teams
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Understanding how to cool down, slow down, and engage the naturally occurring conflicts among team members is critical to the ultimate success of a te…
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How to Sell to an Idiot. 12 Steps to Selling Anything to Anyone
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HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers…
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Leadership the Sven-Göran Eriksson Way. How to Turn Your Team Into Winners
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"Leadership the Sven-Göran Eriksson Way examines the leadership style of the Egnland football manager Sven-Göran Eriksson. Our argument is that Erikss…
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The Boston Consulting Group on Strategy. Classic Concepts and New Perspectives
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A collection of the best thinking from one of the most innovative management consulting firms in the world For more than forty years, The Boston Consu…
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Reverse Mergers. And Other Alternatives to Traditional IPOs
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In good markets or bad, reverse mergers play a key role for companies that want to avoid the IPO route for going public. Since the successful first ed…
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Confessions from the Corner Office. 15 Instincts That Will Help You Get There
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Praise for Confessions from the Corner Office «As usual, Aylward and Moore have created a path that helps the reader identify and develop critical ins…
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Designing Your Organization. Using the STAR Model to Solve 5 Critical Design Challenges
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Designing Your Organization is a hands-on guide that provides managers with a set of practical tools to use when making organization design decisions.…
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Competing in a Service Economy. How to Create a Competitive Advantage Through Service Development and Innovation
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Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, …
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The Big Tech Score. A Top Wall Street Analyst Reveals Ten Secrets to Investing Success
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Insights for today's hot stocks, and winning strategies for tomorrow's, from Wall Street's #1 Tech Analyst This is not your grandpa's Wall Street. Sto…
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Extraordinary Groups. How Ordinary Teams Achieve Amazing Results
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Two leading experts present a new approach to help teams nurture extraordinary experiences and excel Occasionally we participate in a group that inspi…
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The Vest Pocket Guide to Information Technology
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The only IT guide you need You're busy-very busy. You need reliable, practical answers to your IT questions, and you need them now. The Vest Pocket Gu…
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How I Became a Quant. Insights from 25 of Wall Street's Elite
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Praise for How I Became a Quant «Led by two top-notch quants, Richard R. Lindsey and Barry Schachter, How I Became a Quant details the quirky world of…
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Creativity at Work. Developing the Right Practices to Make Innovation Happen
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Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at …
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How to Castrate a Bull. Unexpected Lessons on Risk, Growth, and Success in Business
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Dave Hitz likes to solve fun problems. He didn’t set out to be a Silicon Valley icon, a business visionary, or even a billionaire. But he became all t…
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Lean For Dummies
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Have you thought about using Lean in your business or organization, but are not really sure how to implement it? Or perhaps you’re already using Lean,…
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Essentials of Business Process Outsourcing
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This book will provide the fundamentals of business process outsourcing for the busy executive who needs to get up to speed. It will have such feature…
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Customer Winback. How to Recapture Lost Customers--And Keep Them Loyal
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Most firms consider the lost customer a lost cause. But in this ground breaking book, Jill Griffin and Michael Lowenstein provide you with step-by-ste…
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Service Oriented Architecture (SOA). A Planning and Implementation Guide for Business and Technology
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Praise for Service-Oriented Architecture «This book provides a superb overview of the SOA topic. Marks and Bell provide practical guidance across the …
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Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
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An introduction to greentailing and the five other biggest trends in the retail business In their newest book on retailing, authors Stern and Ander ex…
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Business Across Cultures
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Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books o…
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The Ride of a Lifetime. Doing Business the Orange County Choppers Way
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Tough, smart business advice from the star of the hit TLC reality show «American Chopper» Now in paperback, The Ride of a Lifetime elucidates the busi…
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Divorcing the Dow. Using Revolutionary Market Indicators to Profit from the Stealth Boom Ahead
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An investment approach that unlocks the secret of market patterns Based on over forty years of combined author experience as portfolio managers and fi…
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Getting It Right. Notre Dame on Leadership and Judgment in Business
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To be a successful business leader, executives need to make values-based problem solving a habit of mind, argue management experts and Notre Dame prof…
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Fifty Years in Wall Street
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The definitive look at Wall Street in the 19th Century Perhaps the 19th century's best book on Wall Street, Fifty Years in Wall Street provides a fasc…
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An Innovator's Tale. New Perspectives for Accelerating Creative Breakthroughs
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A compelling novel of business intrigue, suspense, and transformation from a critically acclaimed author In an exciting departure from his writing on …
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Fresh Start Bankruptcy. A Simplified Guide for Individuals and Entrepreneurs
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Don't get down, get started instead-with Fresh Start Bankruptcy Well over a million Americans suffer the trauma of bankruptcy every year. But many don…
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Ron's Road to Wealth. Insights for the Curious Investor
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Praise for Ron's Road to Wealth «Long-term investors will learn much from Ron Muhlenkamp's thoughtful reflections on what he has learned about investi…
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The Way of the Road Warrior. Lessons in Business and Life from the Road Most Traveled
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The Way of the Road Warrior offers weary business travelers inspiration, advice, and practical skills for conquering the competition while conducting …
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EconoPower. How a New Generation of Economists is Transforming the World
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EconoPower will provide you with a firm understanding of the influence of modern economics and how it can be used to improve the world we live in. It …
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Take Their Breath Away. How Imaginative Service Creates Devoted Customers
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Praise for Take Their Breath Away «Are you bored? We're so spoiled that when something is merely good enough, we just walk away. Chip and John explain…
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Why CRM Doesn't Work. How to Win by Letting Customers Manange the Relationship
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CRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expe…
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The Demise of the Dollar.... And Why It's Even Better for Your Investments
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Just when you thought the dollar couldn’t sink any further, it continues on a downward spiral. And now, with this fully revised and updated edition of…
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Evaluating Hedge Fund and CTA Performance. Data Envelopment Analysis Approach
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Introducing Data Envelopment Analysis (DEA) – a quantitative approach to assess the performance of hedge funds, funds of hedge funds, and commmodity t…
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Paths to Wealth Through Common Stocks
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Paths to Wealth through Common Stocks contains one original concept after another, each designed to greatly improve the results of those who self-mana…
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Selling For Dummies
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Being a successful salesperson isn’t only useful in a traditional sales role. Whether you want to sell a new product to a business, an idea to an inve…
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Skin in the Game. How Putting Yourself First Today Will Revolutionize Health Care Tomorrow
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While the American health care system has consistently been criticized for its noticeable detriments, few have taken the time to recognize the signifi…
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The Little Book of Main Street Money. 21 Simple Truths that Help Real People Make Real Money
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"A gem from one of the most brilliant minds in personal finance." —Ben Stein, author, actor, TV personality, and New York Times columnist «Investing, …
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Golden Circle Secrets. How to Achieve Consistent Sales Success Through Customer Values & Expectations
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A father and son sales team reveal the secrets of sales success In Golden Circle Secrets, father-and-son team Dale and Ben Midgley show management and…
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Leadership the Hard Way. Why Leadership Can't Be Taught and How You Can Learn It Anyway
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Leadership the Hard Way presents a method of living and working that can truly facilitate the learning of leadership. Their method shows how to go aga…
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