бизнес-аналитика

Make the most of your data using the power of Excel When you think of data, do you think of endless rows and columns in spreadsheets? Excel Dashboards…

Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adap…

Мировые тренды и растущая конкуренция заставляют компании детально изучать потребности целевой аудитории, что стимулирует спрос на соответствующие мар…

Leverage the integration of SQL Server and Office for more effective BI Applied Microsoft Business Intelligence shows you how to leverage the complete…

A hands-on guide to navigating the new fuel markets Fuel Hedging and Risk Management: Strategies for Airlines, Shippers and Other Consumers provides a…

International Financial Statement Analysis provides the most up-to-date detail for the successful assessment of company performance and financial posi…

Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adap…

Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. In fact, they ac…

Leverage the integration of SQL Server and Office for more effective BI Applied Microsoft Business Intelligence shows you how to leverage the complete…

Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for orga…

International Financial Statement Analysis provides the most up-to-date detail for the successful assessment of company performance and financial posi…

A Business Week, New York Times Business, and USA Today Bestseller "Ambitious and readable . . . an engaging introduction to the oddsmakers, whom Bern…

Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. In fact, they ac…

Follow a pioneer's journey from factory floor to CEO Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that stee…

Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for orga…

Transform your organization's data into actionable insights with Tableau Tableau is designed specifically to provide fast and easy visual analytics. T…

A Business Week, New York Times Business, and USA Today Bestseller "Ambitious and readable . . . an engaging introduction to the oddsmakers, whom Bern…

Inspire performance and prove your leadership impact Prove It! is the executive guide to improving organisational performance through the practice of …

Follow a pioneer's journey from factory floor to CEO Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that stee…

A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2.0 will give you a proven framework that has launched and…

Transform your organization's data into actionable insights with Tableau Tableau is designed specifically to provide fast and easy visual analytics. T…

Книга-выручалочка для решения рабочих и личных вопросов основана на более чем пятнадцатилетнем опыте работы автора в подразделениях повышения эффекти…

Inspire performance and prove your leadership impact Prove It! is the executive guide to improving organisational performance through the practice of …

Youth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…

A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2.0 will give you a proven framework that has launched and…

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate eff…

Вы много работаете, вкладываете силы, деньги, время — но бизнес словно застрял. Вы увеличиваете бюджет на рекламу, нанимаете новых сотрудников, пишете…

Using lean techniques to enhance value add and reduce waste in internal auditing Lean Auditing is a practical guide to maximising value and efficiency…

Youth is no longer an age—it's a commodity YouthNation is an indispensable brand roadmap to the youth-driven economy. Exploring the idea that youth is…

Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to…

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate eff…

Данная книга фактически является попыткой обобщить все возможные тонкие места в интернет-магазине, где встречаются ошибки, и таким образом составить с…

Using lean techniques to enhance value add and reduce waste in internal auditing Lean Auditing is a practical guide to maximising value and efficiency…

A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience a…

Grow revenue by leveraging behavioral marketing during your next campaign Behavioral Marketing guides you in using relatively new marketing tactics to…

Streamline KPIs to craft a simpler, more effective system of performance measurement Key Performance Indicators provides an in-depth look at how KPIs …

Настоящее издание содержит результаты исследования по проблемам развития информационного общества и формированию информациональной экономики. В книге …

Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological ch…

A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience a…

The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the…

Streamline KPIs to craft a simpler, more effective system of performance measurement Key Performance Indicators provides an in-depth look at how KPIs …

Новая книга Ильи Балахнина и Сергея Худовекова, партнеров агентства Paper Planes, посвящена маркетинговым методам решения главных HR-задач – найма и у…

Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological ch…

A hands-on guide to navigating the new fuel markets Fuel Hedging and Risk Management: Strategies for Airlines, Shippers and Other Consumers provides a…

The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the…