бизнес-аналитика

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has bee…

Reflections on Groups and Organizations is the third and final book in the On the Couch with Manfred Kets de Vries series. Broadening the Kets De Vrie…

Иногда нас называют мартышками, работающими с данными, но на самом деле мы чаще походим на волшебников. Наши данные редко появляются на свет в готовом…

Your all-in-one resource for using Pentaho with MySQL for Business Intelligence and Data Warehousing Open-source Pentaho provides business intelligenc…

How to tap the power of the balanced scorecard, for financial services organizations Designed to help financial services organizations build and imple…

Fletcher and Gardner have created a comprehensive resource that will be of interest not only to those working in the field of finance, but also to tho…

Каждое решение в бизнесе — это ставка на миллионы. Но что, если ваш мозг систематически вас обманывает? Эта книга раскрывает механизмы, которые застав…

Six Sigma statistical methodology using Minitab Problem Solving and Data Analysis using Minitab presents example-based learning to aid readers in unde…

Spreadsheets have become the de facto standard for communicating business information and the preferred tool for analyzing business data. In this curr…

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has bee…

This book provides you with the tools to tap into the capabilities that already exist in your organization, but are as yet inaccessible. The book show…

Эта книга раскрывает преимущества использования неизменяемых объектов в распределенных системах. Вы узнаете о том, почему важна неизменяемость, исслед…

An accessible introduction to the essential quantitative methods for making valuable business decisions Quantitative methods-research techniques used …

Does Bill Gates?s retirement consign Microsoft to the corporate retirement home as well? Mary Jo Foley doesn?t think so. Her 25 years of Microsoft-wat…

Reviews planning and designing architecture and implementing the data warehouse. Includes discussions on how and why to apply IBM tools. Offers tips, …

The increasing availability of data in our current, information overloaded society has led to the need for valid tools for its modelling and analysis.…

Современный мир невозможно представить без данных, и от их визуального представления во многом зависит эффективность работы с ними. Средств анализа и …

Market Segmentation: How to do it and how to profit from it, revised and updated 4th Edition is the only book that spells out a totally dispassionate,…

A penetrating look at the company at the nexus of big business, government, and defense The Carlyle Group is one of the largest private equity firms i…

Are you a visual learner? Do you prefer instructions that show you how to do something – and skip the long-winded explanations? If so, then this book …

An increasing number of business executives, managers and political leaders are using the concept of “weak signals” nowadays. There are also an increa…

Седьмое издание значительно переработано. Более детально рассмотрены проблемы теории и практики работы с разведывательной информацией, организации под…

Praise for Strategic Employee Surveys «This is a must-read! If you want to bring your employee survey up to the next level—if you want to predict and …

Your business reputation can take years to build—and mere minutes to destroy The range of business threats is evolving rapidly but your organization c…

An updated look at the role of economic profit analysis in the process of wealth creation Grant explains the pivotal role of economic value added (EVA…

The expression «We did not see it coming!» has often been heard in recent years from decision makers at the highest levels of the private and public s…

Этот текст – сокращенная версия книги «Построенные навечно. Успех компаний, обладающих видением» (Джим Коллинз, Джерри Поррас). Только самые ценные мы…

Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true pictu…

В монографии представлены результаты обобщения и разработки теоретико-методологических концепций развития учетно-аналитической системы расходов эконом…

the mathematics of financial modeling & investment management The Mathematics of Financial Modeling & Investment Management covers a wide range of tec…

Thoroughly revised and updated, the third edition of bestselling The ABCs of Evaluation offers an introduction to program evaluation. This comprehensi…

P3.express – новое слово в управлении проектами. Если вы уже перепробовали все методы, но дедлайны все равно горят, а команды выгорают – поздравляем. …

You too can understand the statistics of life, even if you're math-challenged! What do you need to calculate? Manufacturing output? A curve for test s…

This is an applied handbook for the application of data mining techniques in the CRM framework. It combines a technical and a business perspective to …

A corporate performance management system can transform your business – but only if it is designed and implemented in the right way. this book will pr…

A corporate performance management system can transform your business – but only if it is designed and implemented in the right way. this book will pr…

Практическое руководство предназначено для тех, кто хочет преуспеть в стремительно развивающейся сфере Data Science. Это исчерпывающий обзор ключевых …

Praise for the First Edition This book is refreshing to read since it takes an important topic… and presents it in a clear and concise manner by using…

Что делать, если бизнес не летит, как хочется? Если выручка есть, а прибыль только в Excel? Ты основал компанию, нанял команду, готовился купаться в …

The Skills You Need to Develop OLAP Solutions with SQL Server 2000 This one-of-a-kind book teaches you everything you need to know to use Microsoft's …

Data mining is well on its way to becoming a recognized discipline in the overlapping areas of IT, statistics, machine learning, and AI. Practical Dat…

Книга посвящена причинно-следственным выводам, особенно выводам, сделанным на основе наблюдений. Первая часть посвящена концепциям причинности с точки…

ESSENTIALS OF CRM Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback …

Today's most successful companies are Intelligent Companies that use the best available data to inform their decision making. This is called Evidence-…

Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here’s what's new in Google…